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Develop and execute comprehensive digital marketing strategies across multiple channels to drive growth and brand awareness. Manage campaign performance, analyze marketing data, and optimize content to improve ROI and conversion rates.
Manage the end-to-end creator collaboration pipeline, including high-volume outreach, vetting, and campaign coordination. Track performance metrics and ensure seamless communication between creators and the internal team to meet campaign objectives.
The role serves as a primary communications partner to the CEO, developing and implementing strategic engagement plans for executive leadership. Responsibilities include crafting speeches, managing media relations, and building thought leadership platforms to advance the Foundation's vision.
The Head of Marketing will establish and lead a new product and integrated marketing function to increase Wikipedia's global visibility and relevance. They will manage multidisciplinary teams, oversee go-to-market strategies, and collaborate across departments to drive audience engagement and brand growth.
Lead lifecycle marketing in West Africa by owning activation, retention, and churn recovery across the user funnel. Drive revenue and trading volume growth through data-driven experimentation, behavioral nudges, and localized marketing strategies.
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Lead market exploration and expansion into new African geographies and sectors while designing commercial revenue models to reduce donor dependency. Coordinate with regional teams to pilot and scale validated growth approaches and sector skilling ecosystems.
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