PlanITROI, LLC

Partner with the CEO and CSO to plan and execute strategic sales and marketing initiatives. Manage project timelines, optimize CRM workflows, and provide executive-level reporting to drive business growth.

Lead the end-to-end strategic rebuild of the company's brand, website, and inbound marketing engine to increase visibility among Fortune 500 clients. Develop thought leadership and PR strategies to position executive leaders as authoritative voices in the Modern Lifecycle Asset Management industry.

Develop and execute a targeted GTM and ABM strategy to drive growth within strategic partner accounts and global channel ecosystems. Lead the creation of partner-facing value propositions, executive-level messaging, and digital demand generation campaigns to expand revenue and lifecycle service offerings.