You will craft compelling narratives for product launches and translate complex features into stories that resonate with customers. You will also collaborate with product, sales, and customer success teams to ensure consistent messaging across all marketing channels.
You will source and engage with high-potential prospects while acting as a bridge between marketing and sales to drive customer acquisition. Additionally, you will manage prospect data in Salesforce and execute outreach strategies to articulate the company's value proposition.
Source and engage high-potential prospects through various outreach channels to qualify buying interest. Act as a bridge between marketing and sales by managing the hand-off of qualified leads to Account Executives.
Ensure positive customer health and retention by driving the adoption and leverage of the Smartling platform throughout the customer lifecycle. Partner with internal teams to align the solution with customer business strategies and lead business review meetings to demonstrate value.
Manage the complex sales process from lead generation to contract negotiation and close with multiple C-Level stakeholders. Build and maintain a strong sales pipeline to ensure over-achievement through various sales strategies.
