This is a remote position.

Sales Development Representative (SDR)

Role Overview

We are looking for a driven, articulate and commercially minded Sales Development Representative (SDR) to join a growing UK-based technology business.

This is a B2B outbound sales role focused on engaging estate agents and property professionals across the UK, introducing them to the company's technology solutions and generating qualified sales opportunities by booking product demonstrations.

You will be responsible for proactively contacting estate agencies, speaking with business owners, branch managers and other key decision-makers, understanding their business needs and securing appointments for the wider sales team to demonstrate the platform.

You will be provided with targeted prospect lists and will take ownership of converting these contacts into meaningful conversations and qualified demo bookings.

About the Client

Our client is a fast-growing UK-based technology business that is transforming the way professionals in the property industry access, manage and use data.

The business provides innovative technology and data solutions designed to help estate agents and other property professionals work more efficiently, make better-informed decisions and gain a competitive advantage in their market.

As the business continues to grow, they are looking to strengthen their sales team with an enthusiastic SDR who can confidently engage estate agencies, generate interest in their offering and create new opportunities for the sales team.

This is an excellent opportunity for an ambitious B2B sales professional who enjoys outbound prospecting, cold calling and building relationships with business decision-makers.

Key Responsibilities

• Make approximately 60–80 outbound calls per day to estate agents and property agencies across the UK.
  

• Work from provided prospect and target lists to identify and contact relevant estate agencies.
  

• Speak with business owners, directors, branch managers and other key decision-makers within estate agencies.
  

• Introduce the company's technology platform and communicate its value and potential benefits to prospective customers.
  

• Generate interest in the product and identify estate agencies that could benefit from the solution.
  

• Ask relevant questions to understand how prospective clients currently operate, their challenges and potential requirements.
  

• Qualify prospects based on their suitability, level of interest and potential business needs.
  

• Successfully book qualified product demonstrations for the sales team.
  

• Follow up with interested prospects to secure demo appointments and maintain engagement.
  

• Maintain accurate records of all calls, conversations, follow-ups and booked demonstrations within the CRM.
  

• Work towards a target of approximately 10 qualified demonstrations booked per week.
  

• Manage a consistent, high-volume outbound pipeline while maintaining a professional and consultative approach.
  

• Collaborate with the wider sales team to ensure a smooth handover of qualified opportunities.
  

Key Personal Attributes

The successful candidate will be:

• Confident and articulate: Able to communicate clearly, professionally and naturally with business decision-makers.
  

• Commercially minded: Understands how to position a product or service in terms of the value it brings to a business.
  

• Persuasive: Capable of generating interest, overcoming initial objections and securing demo appointments.
  

• Inquisitive: Naturally asks questions to understand a prospect's business rather than simply working through a script.
  

• Resilient: Comfortable with rejection and able to maintain a positive attitude throughout a busy calling day.
  

• Target-driven: Motivated by achieving and exceeding activity and appointment-booking targets.
  

• Personable: Able to build rapport and establish credibility quickly over the phone.
  

• Self-motivated: Organised and proactive, with the ability to manage an outbound pipeline independently.
  

Targets & Expectations

This is a high-activity outbound sales role with clear performance expectations.

The successful candidate will be expected to work towards:

• 60–80 outbound calls per day.
  

• 10 qualified product demonstrations booked per week.
  

• Consistent follow-up with interested estate agents and prospective customers.
  

• Accurate CRM management and pipeline tracking.
  

• High-quality conversations with relevant decision-makers within estate agencies.
  

The focus is not simply on making a high volume of calls. It is about having meaningful commercial conversations, generating genuine interest and successfully converting prospects into booked demonstrations.

Requirements

Requirements

Ideal Candidate Profile

We are looking for someone who is confident on the phone, commercially aware and genuinely enjoys initiating conversations with potential customers.

Essential Experience:

• Minimum 3 years' experience in outbound B2B sales, sales development or appointment setting ideally within the property/ real estate space.
  

• Proven experience making cold calls and proactively generating new business opportunities.
  

• Experience contacting businesses and engaging with decision-makers.
  

• Comfortable speaking with business owners, directors, managers and other senior stakeholders.
  

• Experience booking sales appointments, product demonstrations or discovery calls.
  

• Proven ability to work towards measurable sales and activity targets.
  

• Confident using CRM systems to manage prospect information, call activity and follow-ups.
  

• Excellent verbal communication skills and the ability to build rapport quickly over the phone.
  

• Comfortable working in a high-volume, target-driven environment.
  

Desirable Experience:

• Previous experience selling into the UK property market or working with estate agents.
  

• Exposure to property technology (PropTech), SaaS or other technology-based solutions.
  

• Experience booking product demonstrations for a B2B sales team.
  

• Familiarity with UK business markets and professional sales environments.
  

Benefits

Benefits & What We Offer

• Fully remote working.
  

• Opportunity to join a growing UK-based technology business.
  

• Exposure to the UK property and PropTech industry.
  

• Clear targets and performance expectations.
  

• Opportunity to develop your B2B sales and business development career.
  

• A role with genuine ownership over outbound prospecting, lead generation and appointment setting.