The LSA Specialist will manage, optimize, and report on PPC and Local Services Ads campaigns to drive traffic and sales. They will collaborate with internal teams to improve ad strategies, landing pages, and overall account performance.
Develop and execute comprehensive Google Ads campaigns tailored to local businesses while managing budgets and bidding strategies. Monitor and optimize campaign performance, generate insightful reports, and collaborate with clients to meet their specific marketing needs.
Manage, measure, and optimize Google Ads and Local Services Ads campaigns, including budgets, keywords, ad copy, landing pages, and A/B tests, to improve traffic, leads, and conversions. Analyze and report performance, identify at-risk clients, monitor competitors and trends, and collaborate with Sales, Customer Success, and management on campaign strategies and product improvements.
The Sales Development Representative will manage outbound prospecting, lead research, and data management using tools like LeadIQ and HubSpot. They are responsible for scheduling qualified appointments and maintaining consistent multi-touch outreach campaigns.
The Business Development Representative is responsible for generating qualified leads through cold outreach, LinkedIn engagement, and strategic email campaigns. They will also manage lead lists and schedule initial calls to facilitate the sales process for clients.
Edit and enhance high-quality videos for marketing, social media, and branding purposes. Collaborate with creative teams to ensure alignment with brand guidelines while optimizing formats for various platforms.
Manage, optimize, and scale Meta ad campaigns to meet client goals while monitoring daily performance metrics. Develop new ad concepts and contribute to broader marketing strategies and internal documentation.
Lead comprehensive technical SEO audits and execute strategies to improve site architecture, crawlability, and ranking performance. Collaborate with developers to integrate SEO best practices and monitor site performance using advanced analytics tools.
