You will lead and mentor a high-performing team to scale influencer and affiliate partnerships across Asian markets. Additionally, you will drive strategic growth by identifying new opportunities, managing marketing campaigns, and leveraging data to optimize performance.
You will own the end-to-end tutorial production pipeline, including scheduling, team management, and maintaining high quality standards. You will also develop the writing team, track performance metrics, and collaborate closely with the SEO department to meet quarterly OKRs.
You will own the unit economics, pricing strategy, and customer lifecycle management to drive revenue growth across all product lines. Additionally, you will lead and restructure the analytics organization to be proactive and embedded within business operations.
Lead and mentor a team of six video specialists to produce high-impact YouTube advertising assets aligned with brand goals. Collaborate with cross-functional marketing teams to optimize video performance based on metrics like CTR, CVR, and ROAS.
Lead the on-site SEO strategy across all products, focusing on site architecture, internal linking, and the site-wide topical map. Manage and coach a team of on-site specialists to drive rankings and conversions through a semantic SEO framework.
Architect and maintain scalable backend systems and APIs in PHP to support over 10 million mailboxes. You will optimize the data layer and integrate third-party services while ensuring high performance and security.
Transform raw data into actionable insights by partnering with cross-functional teams to solve business problems and drive data-informed decisions. Develop impactful dashboards and visualizations using SQL and Tableau to monitor user growth, engagement, and retention.