Drive end-to-end lifecycle marketing strategies across G2 marketplaces to improve engagement, retention, and advocacy. Lead and develop the lifecycle team while utilizing AI-assisted tools to optimize cross-channel campaigns and data-driven experimentation.
The Principal Product Manager will define and execute the product strategy for the G2 Content portfolio, integrating AI-enabled capabilities and ensuring a coherent customer experience. They will lead cross-functional teams to align content creation, distribution, and measurement while protecting editorial independence and driving commercial outcomes.
The Account Manager will manage a portfolio of enterprise clients to drive renewals, upsells, and cross-sells while aligning G2 solutions with client objectives. They will build strong relationships with executive stakeholders and collaborate with internal teams to ensure customer success and revenue growth.
The Lead Brand Copywriter will develop and maintain brand messaging, tone guides, and copy across the entire marketing funnel. They will partner with cross-functional teams to elevate the G2 brand and drive demand generation through impactful, data-informed storytelling.
The role focuses on maintaining consolidated three-statement models and managing monthly financial consolidation across global entities. It also involves expense planning, budgeting, and preparing financial reporting packages for the Board and investors.
Lead the end-to-end go-to-market strategy for G2's full product portfolio, including seller products, digital advertising, and AI innovations. Partner with Product leadership to shape roadmaps and lead a team of product marketers to drive adoption and revenue growth.
The Director of Finance GTM serves as the primary financial partner to the Go-To-Market leadership, owning subscription revenue and ARR forecasting. They are responsible for sales capacity planning, expense budgeting, and providing data-driven insights to optimize financial outcomes and growth.
Build and deliver end-to-end AI and agent-first products, owning the full software stack from architecture to release. Collaborate with designers and product managers to define product concepts and prototype MVP iterations that align with organizational goals.
Design and operate a scalable partnership and referral engine to drive qualified buyer traffic and revenue across G2 and its associated brands. This includes managing a diversified portfolio of affiliate, media, and ecosystem partners while collaborating with Product and Engineering teams for integration.
