The Senior Paid Media Strategist will lead paid search and social strategy, managing client portfolios to drive performance outcomes. Responsibilities include optimizing ad accounts, forecasting budgets, and communicating data-driven results to clients.
You will manage day-to-day email and SMS programs, including building automation flows, segmentation, and performance optimization. You will also collaborate with internal teams to develop integrated marketing strategies and provide strategic input for client accounts.
The Profit Engineer will drive profitable growth by translating financial data into precise marketing maneuvers, guiding clients and teammates with clear financial models and actionable recommendations. This role involves building and maintaining growth forecasts, optimizing media execution across platforms, and serving as the primary growth partner for client accounts.
