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The Director of GTM Operations will own the systems, processes, data, and measurement framework powering the global go-to-market organization. They will lead GTM systems architecture, marketing automation, and funnel performance analysis to drive revenue growth and operational efficiency.
FireMon delivers Network Security Policy Control for the Modern Enterprise.
Most enterprises run firewalls from multiple vendors alongside cloud security groups and microsegmentation platforms, and no single console can say whether it all works together. We believe policy is the control plane for network security: it defines what the environment should do, and the infrastructure carries it out. FireMon gives security teams one place to see, govern, and prove that their policy is doing what they intend, across on-prem, cloud, and hybrid environments.
The Director of GTM Operations will own the systems, processes, data, and measurement framework that power FireMon’s global go-to-market organization, spanning Marketing, Sales, Partners, and Customer Success, while serving as a strategic partner in improving full-funnel GTM performance.
Reporting to the VP of Revenue Operations, this role will lead GTM systems and Salesforce architecture, marketing automation, lead-to-revenue lifecycle management, attribution, and GTM tech stack optimization. Just as importantly, this leader will use data to diagnose funnel performance, identify conversion gaps and operational issues, and translate findings into recommendations that improve campaigns, programs, and pipeline outcomes.
A key focus of the role will be modernizing GTM operations through automation and AI. The Director will identify opportunities to streamline workflows, accelerate reporting and analysis, improve data quality, and leverage tools such as Claude to uncover insights and support better decision-making.
The ideal candidate combines deep hands-on GTM operations expertise across marketing and sales with strategic thinking, technical fluency, strong analytical skills, and a builder mindset.
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8-10+ years of experience in GTM Operations, Revenue Operations, Sales Operations, Marketing Operations, or related roles, preferably within B2B SaaS.
Deep hands-on experience with a major marketing automation platform such as Marketo or HubSpot.
Strong Salesforce expertise, including campaign architecture, lead, contact, account, and opportunity management, workflows, reporting, and GTM integrations.
Demonstrated experience designing and optimizing end-to-end lead lifecycle processes.
Strong understanding of B2B funnel architecture, conversion, pipeline measurement, attribution, and marketing-to-sales handoffs.
Proven ability to analyze funnel and campaign performance, diagnose root causes, and translate data into strategic recommendations.
Experience building executive-level reporting and communicating not only performance results, but the business implications and actions needed.
Strong experience with GTM analytics, attribution, data governance, and database management.
Proven ability to architect scalable systems and processes while remaining hands-on enough to troubleshoot and execute when needed.
Strong analytical, problem-solving, project management, and cross-functional leadership skills.
Ability to operate both strategically and tactically in a fast-paced environment.
Salesforce Administrator certification.
Marketo, HubSpot, or equivalent marketing automation certification.
Experience building AI agents, agentic workflows, or AI-powered business process automation.
Experience using AI tools such as Claude for reporting, analysis, campaign optimization, sales productivity, or operational workflows.
Experience with platforms such as 6sense, Zift, Sequel.io, Asana, and Sendoso, Gong, and LeanData, etc
Familiarity with APIs, webhooks, integration platforms, or low-code/no-code automation tools.
Experience supporting ABM, intent-driven marketing, cybersecurity, or enterprise SaaS.
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