The Lifecycle Marketing Manager will own the end-to-end strategy and execution of campaigns to drive activation, conversion, retention, and lifetime value. They will orchestrate multi-channel campaigns and build a culture of experimentation to optimize the user journey.
You will design and build the company's IT function from the ground up, managing identity, devices, access, and security controls. This includes hands-on support, vendor management, and implementing systemic compliance controls like SOC 2.
You will own the end-to-end B2B pipeline generation by harvesting the existing user base and creating demand through targeted content and buyer-focused initiatives. This involves building lifecycle campaigns, optimizing the individual-to-team conversion path, and operationalizing marketing efforts to drive qualified opportunities for the sales team.
The Performance Marketing Lead will own the end-to-end paid growth strategy, budget allocation, and P&L across multiple channels. They are responsible for rebuilding account architecture, managing agency-to-in-house transitions, and driving efficient ROAS through rigorous experimentation.
The specialist will own the end-to-end execution of email and lifecycle campaigns, including building, QA, scheduling, and analysis. They will also manage audience segmentation, automation workflows, and deliverability to ensure high engagement across the campaign calendar.
Own the end-to-end architecture, automation, and governance of the company's ClickUp workspace to ensure it serves as the single source of truth. Build leadership dashboards and manage the onboarding and enablement of teams to drive platform adoption.
Lead the strategic direction of global infrastructure, focusing on financial efficiency, security, and AI-driven automation. Act as the primary architect overseeing platform engineering, executive strategy, and compliance frameworks.
Lead the organization's SOC2 compliance program and manage Cloud Security Posture Management across GCP and other cloud environments. Harden the IT and SaaS ecosystem, specifically focusing on Google Workspace security and identity management.
