Hybrid Specialist Virtual Assistant (Lead Generation, Executive Assistance & Content Operations)

This is a remote position.

  
Business Address: London, United Kingdom

Role Overview:

We are seeking a commercially minded, tech-savvy Hybrid Virtual Assistant to provide strategic and executional support across LinkedIn business development, lead generation, content operations, CRM administration, and executive assistance.

The ideal candidate will be more than a task-oriented administrator. You will help turn business strategy into consistent action, identify opportunities, improve systems, and proactively bring specialist knowledge and ideas to the table.

The role supports two interconnected business strands: an individual-facing body of work focused on childhood adversity and healing, and a premium organisational proposition focused on nervous-system patterns that influence how high-achieving people lead, relate, and make decisions.

Because some of the subject matter is highly sensitive, the successful candidate must demonstrate professionalism, discretion, emotional maturity, sound judgment, and respect for confidentiality.

The initial engagement will begin at 10 hours per week, with the scope potentially expanding based on performance, fit, and business priorities.

Scope of Work

1. LinkedIn Lead Generation & Business Development

• Research and identify relevant CEOs, founders, executives, directors, leadership-development professionals, decision-makers, and potential organisational partners in the UK and internationally.
  
• Build and maintain a qualified prospect list.
  
• Conduct targeted LinkedIn research and business development rather than simply scheduling or publishing posts.
  
• Track connections, conversations, follow-ups, and prospect status.
  
• Research potential speaking, podcast, conference, and partnership opportunities.
  
• Maintain accurate prospect and relationship information within the CRM.
  
• Provide regular reporting on activity, opportunities, conversations, and next steps.
  
• Apply an audience-led approach to prospecting and understand the differences between target audiences and sectors.
  
• Support business development while leaving high-value relationship conversations and sales discussions with the business owner.
  

2. Content Operations & Social Media Support

• Convert existing videos, voice notes, ideas, and other source material into organised content drafts.
  
• Schedule approved LinkedIn and other social media content.
  
• Maintain a content calendar.
  
• Repurpose existing Hush to Roar and YouTube material into appropriate content formats.
  
• Review content performance and track what resonates with different audiences.
  
• Support content distribution across platforms while understanding that each platform has different audience behaviours and optimal posting patterns.
  
• Assist with basic Canva work, content organisation, and scheduling.
  
• Support content operations without attempting to create or impersonate the business owner's specialist voice or thought leadership.
  

3. Lead & Administrative Infrastructure

• Maintain a simple, organised CRM for enquiries and leads.
  
• Track the source of incoming enquiries and maintain accurate lead status.
  
• Monitor follow-ups and ensure opportunities do not fall through the cracks.
  
• Monitor website enquiries, booking links, and relevant online touchpoints.
  
• Assist with calendar organisation and scheduling.
  
• Help identify opportunities to simplify or improve existing administrative and business systems.
  

4. YouTube & Audiobook Support

• Support the administration and launch activities for the Hush to Roar audiobook once ready.
  
• Organise digital assets and supporting content.
  
• Assist with YouTube uploads, descriptions, thumbnails, scheduling, and content organisation.
  
• Repurpose existing YouTube videos into suitable social media content.
  
• Provide basic video/content support where appropriate.
  
• Leave the creation of substantive, specialist content with the business owner.
  

5. AI, Technology & Creative Support

AI capability is a non-negotiable requirement for this role.

The successful candidate should be confident exploring and applying AI tools to improve productivity, research, content operations, and creative workflows.

Experience with tools such as Claude, Gemini, and other relevant AI platforms is highly desirable.

The candidate should also be:

• Curious about emerging technology and creative applications of AI.
  
• Comfortable researching and testing new tools independently.
  
• Able to suggest better or more efficient ways of completing tasks.
  
• Creative and open-minded rather than simply following instructions.
  
• Comfortable challenging existing processes when there is a better solution.
  

For highly specialised creative projects, such as advanced animation, video production, or other bespoke creative work, specialist support may be engaged separately on a project basis.

Key Qualifications & Attributes:

Essential

• Proven experience in LinkedIn lead generation and business development research.
  
• Experience identifying and researching senior decision-makers and qualified prospects.
  
• Strong executive/virtual assistant capability.
  
• Experience with CRM management and lead tracking.
  
• Strong written English and professional communication skills.
  
• Excellent research and organisational skills.
  
• Strong attention to detail and follow-through.
  
• Ability to manage confidential and sensitive information appropriately.
  
• Strong technology and AI literacy.
  
• Experience with social media content operations and scheduling.
  
• Ability to work independently and proactively.
  
• Commercial awareness and an understanding of how activities connect to business objectives.
  
• Ability to prioritise quality and strategic impact rather than simply completing a high volume of tasks.
  

Highly Desirable

• Experience supporting founders, executives, consultants, coaches, speakers, or thought leaders.
  
• Experience with LinkedIn prospecting for B2B services.
  
• Experience with content repurposing and social media operations.
  
• Canva experience.
  
• YouTube administration and content management experience.
  
• Basic video editing experience.
  
• Experience identifying podcast, speaking, conference, or partnership opportunities.
  
• Experience working with UK and/or international professional audiences.
  

Personal Qualities

The successful candidate should be:

• Proactive — able to identify what needs to happen rather than waiting for instructions.
  
• Strategic — able to understand the "why" behind tasks.
  
• Commercially minded — able to recognise opportunities and think in terms of business outcomes.
  
• Technologically curious — willing to explore better tools and approaches.
  
• Confident enough to challenge — willing to respectfully say when a process or idea could be improved.
  
• Discreet and trustworthy — particularly important given the sensitive nature of the work.
  
• Adaptable and open-minded — comfortable working across business development, content, administration, and technology.
  
• Quality-focused — able to prioritise meaningful outcomes over scattered activity.
  

The ideal candidate is someone who is genuinely a specialist in their own area and can bring expertise, ideas, and constructive challenge to the business, not simply someone who waits to be told what to do.

Tools & Technology, Experience with the following is preferred:

• LinkedIn — particularly LinkedIn research and lead generation
  
• CRM platforms — experience maintaining a simple prospect/lead database
  
• Claude / Google Gemini / Other AI productivity and creative tools
  
• Canva
  
• YouTube Studio
  
• Social media scheduling/management platforms
  
• Google Workspace or equivalent productivity tools
  
• Basic video editing/content repurposing tools
  
• Candidates should also be comfortable learning new software and recommending tools where they can improve efficiency.
  

Working Hours & Shift:

• Initial commitment: Starting with a minimum of 10 hours per week; flexible shift
  
• With some availability for overlap with UK-facing business activity will be required.
  
• The VA must be able to schedule social media content according to the target audience's behaviour and optimal engagement times, rather than simply working according to the VA's own local time.
  
• Flexibility may be required for specific posting, scheduling, or business-development activities.
  

Initial Focus:

• Given the breadth of the potential scope, the first engagement will be deliberately focused rather than attempting to complete every responsibility immediately.
  
• The initial priority is expected to centre depending on the chosen virtual assistant’s expertise and specialty.
  
• Additional scope and/or administrative responsibilities may be introduced progressively as priorities are established and the working relationship develops.
  

Target Start Date: Mid-October 2026

Other Candidate Requirements, candidates will be expected to provide:

• CV/resume
  
• Cover letter outlining their strongest specialist skills and relevant experience (for client to assess scope priority)
  
• Portfolio or examples of relevant work where applicable
  
• Professional references
  

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