Healthcare Business Development (Market Expansion) & Partnerships Representative

About Insight Therapy Solutions

At Insight Therapy Solutions, we’re focused on making high-quality mental healthcare accessible across the U.S. As a growing telehealth provider, we work with therapists, clinics, and healthcare partners to expand access to care and support the communities we serve.

Insight Therapy Solutions provides accessible, high-quality mental healthcare through a growing network of therapists and healthcare partners across the U.S. As we expand into new markets, we are building a deliberate approach to identifying healthcare organizations that can generate sustainable patient growth.

About the Role

We’re looking for a Healthcare Market Expansion and Partnerships Representative to help identify and develop new growth opportunities for Insight Therapy Solutions.

This role focuses on opening new markets and building the pipeline of future referral partners. You will research target markets, identify high-value healthcare organizations and decision-makers, develop targeted outreach strategies, initiate conversations, qualify opportunities, and build relationships that can lead to referral partnerships.  

This is a hands-on role for someone who enjoys prospecting, research, relationship development, and working toward measurable growth goals. This is not an account management role. Your focus is starting new relationships, not managing or deepening existing ones.

You will work closely with Marketing and senior leadership to determine where Insight should grow, who we should target, how we should approach them, and which opportunities are worth pursuing. 

What You’ll Own

Market Expansion

• Research and identify healthcare markets with potential for patient and referral growth
  

• Build target lists of healthcare organizations, providers, clinics, practices, and other referral sources within priority markets
  

• Identify market segments and organizations that align with Insight’s services, payer mix, clinical capabilities, and growth priorities
  

• Research organizations to identify appropriate decision-makers and referral contacts
  

• Help prioritize markets and accounts based on opportunity, fit, and potential referral volume
  

• Identify gaps in existing referral coverage and opportunities to expand Insight’s referral network
  

• Track market activity, competitive information, and emerging partnership opportunities
  

Prospecting & New Business Development

• Conduct consistent outbound prospecting through phone, email, and other appropriate channels
  

• Develop personalized outreach based on the organization, market, and potential partnership opportunity
  

• Initiate conversations with healthcare providers, clinic leaders, practice managers, behavioral health organizations, and other referral sources
  

• Conduct initial discovery conversations to understand the organization’s needs, referral patterns, and potential fit 
  

• Schedule qualified conversations and partnership opportunities 
  

• Re-engage prospects that have previously been contacted but have not yet converted into active opportunities
  

Partnership Development

• Introduce prospective partners to Insight Therapy Solutions and its services
  

• Communicate the value of Insight’s services clearly and professionally
  

• Develop relationships with prospective referral partners from initial contact through activation
  

• Identify opportunities to create recurring referral relationships rather than one-time referrals
  

• Maintain consistent follow-up with prospects throughout the partnership development process
  

• Support the activation of new referral partners by coordinating next steps with internal teams
  

Pipeline & CRM Management

• Maintain an organized pipeline of target accounts and partnership opportunities
  

• Accurately document outreach, contacts, conversations, next steps, and outcomes in our CRM
  

• Keep account and contact information current
  

• Track opportunities through defined stages from prospecting through partnership activation
  

• Use CRM data to manage follow-up and prevent opportunities from going dormant
  

• Provide regular reporting on outreach activity, meetings, new opportunities, and partnership development
  

Market Intelligence & Growth Feedback

• Identify patterns in outreach responses, referral needs, market demand, and barriers to partnership
  

• Share insights with Marketing and leadership to improve targeting, messaging, and market strategy
  

• Identify new organizations, referral channels, or market segments that Insight should consider
  

• Provide feedback on which outreach messages and approaches generate the strongest response
  

• Help identify opportunities to improve Insight’s market positioning and referral proposition
  

What We’re Looking For

You do not need to be a traditional salesperson. You do need to be persistent, organized, curious, commercially minded, and comfortable initiating conversations with people you don’t know.

Required

• 2+ years of experience in business development, sales development, healthcare outreach, partnership development, recruiting, account development, or a similar role
  

• Experience with outbound prospecting and cold outreach 
  

• Strong research skills and the ability to identify target organizations and decision-makers
  

• Strong written and verbal communication skills
  

• Comfortable making outbound calls and sending personalized email and various channel outreach
  

• Strong follow-up and pipeline management habits
  

• Highly organized and able to manage a large number of prospects simultaneously
  

• Comfortable working independently in a remote environment
  

• Ability to learn healthcare services and communicate them clearly to prospective partners
  

• Experience using a CRM or similar system to manage prospects and activities
  

Preferred

• Experience in healthcare, behavioral health, mental health, telehealth, or another healthcare services environment
  

• Experience developing physician, therapist, clinic, hospital, or healthcare referral relationships
  

• Experience conducting market or territory research
  

• Experience with Zoho CRM, Salesforce, HubSpot, or similar CRM platforms
  

• Familiarity with different channel prospective and other B2B prospecting tools
  

• Experience working toward activity, meeting, pipeline, referral, or revenue targets
  

The Right Person for This Role

You are someone who:

• Like finding opportunities that other people haven’t identified yet
  

• Can turn a broad market into a focused list of target accounts 
  

• Is comfortable picking up the phone and starting a conversation
  

• Doesn’t get discouraged by unanswered calls or emails
  

• Can research an organization before reaching out rather than relying on generic messaging
  

• Knows the difference between activity and productive activity
  

• Follow up without being asked
  

• Can manage your own priorities and workload
  

• Pays attention to the data and adjusts your approach based on what is working
  

• Thinks about the next opportunity rather than simply completing today’s call list
  

How Success Will Be Measured

Success in this role will be measured by the quality and progression of the market expansion pipeline—not simply by the number of calls made.

Key measures may include:

• New target accounts identified
  

• Qualified prospects added to pipeline
  

• Outreach activity and response rates
  

• Qualified meetings generated
  

• New markets or market segments developed
  

• New referral partners activated
  

• Referral opportunities generated
  

• Referral volume from newly developed partners
  

• Prospect-to-meeting conversion
  

• Meeting-to-partnership conversion
  

• Pipeline progression and follow-up completion
  

• CRM accuracy and pipeline hygiene
  

• Market intelligence and growth opportunities identified
  

Tools You’ll Use

• CRM systems (e.g., Zoho or similar)
  

• Google Workspace
  

• Communication tools (email, calling platforms, LinkedIn)
  

• Online research and prospecting tools
  

• Marketing and outreach resources provided by Insight Therapy Solutions
  

Benefits

• Paid time off (PTO)
  

• Paid U.S. holidays
  

• Paid birthday leave
  

• Parental leave
  

• Monthly health stipend to support your well-being
  

Why Join Us

• 100% remote — work from home
  

• Work closely with senior leadership and gain direct exposure
  

• Be part of a collaborative, mission-driven team
  

• Gain hands-on experience in healthcare growth, market expansion, and partnership development
  

• Join a growing organization where your work directly contributes to expanding access to mental healthcare 
  

Work Hours

• Full-time (40 hours a week)
  

• Monday-Friday
  

• 8 AM-5 PM Pacific Time (1 hour lunch break)