The Content Marketing Lead will own the end-to-end content strategy, from planning to execution, to drive brand awareness and demand generation. They will collaborate across departments to create high-quality assets while integrating AI tools to optimize content production workflows.
About the role
We’re looking for a Content Marketing Lead who can own all things content - from strategy to execution. You’ll be our go-to source for telling compelling stories, launching scalable content programs, and building a brand voice that cuts through the noise. You’ll also be a key player in how we bring AI into our content workflows in smart, on-brand ways. This is a high-visibility, high-impact role with lots of runway and autonomy. You’ll collaborate closely with the rest of the marketing team (demand gen, design, product marketing, etc), product, sales, customer success, partners, and leadership to turn ideas into content that drives results.
What You'll Do
Own the content strategy. Help define our content priorities across channels and buyer stages, then bring them to life.
Create high-quality content. Think blogs, guides, checklists, infographics, case studies, press releases, web copy, email and more.
Work smarter with AI. Use AI tools to scale content creation efficiently without losing the magic of our brand voice.
Build the Orchestry voice. Be authentic and showcase our expertise. Build trust and provide value. Sound like a real human everywhere we show up.
Collaborate relentlessly. Work across the business and with SMEs, customers and partners. Learn what we do, how we do it, and why it matters.
Two steps forward, one step back. Innovate, test, fail, optimize, scale. The world of content is changing everyday and we know we’ll mess up a few times in the process.
Get scrappy. Repurpose, remix, and repackage content to do more with less. Don’t let perfect be the enemy of good.
You'll Thrive In This Role if You:
Have 5+ years of B2B SaaS content marketing experience, ideally to IT buyers
Know your way around the entire content lifecycle - from strategy to writing to distribution
Have experience using AI tools for content creation (and know when not to use them)
Understand how content fuels demand gen, SEO, sales, renewals/upsell, and overall brand
Are a curious, collaborative teammate who likes to move fast and make things happen
Are just as comfortable brainstorming big-picture strategy as you are drafting headlines or editing a blog
Can take a conversation with a technical SME and translate it into an engaging top-of-funnel asset
Nice to Have's
Familiarity with the Microsoft 365 ecosystem, HubSpot platform (MAP, CRM and CMS), Claude, http://Monday.com and Adobe Suite
Video production/editing skills
HTML/CSS experience
A strong portfolio of content work
Why Orchestry?
Work that matters: Join a growing, remote-first SaaS company solving real problems for organizations navigating the complexity of Microsoft 365.
Real ownership: Build and scale the revenue operations discipline from the ground up.
Flexibility with accountability: We trust people to work in the way that works best for them while staying accountable for meaningful outcomes.
A smart, kind, no-ego team: People show up, work across departments, and care more about getting to the right answer than being the person who had it first.
“I was the first applicant for a remote marketing position that got listed on the company website the same day I applied. Had an interview within 48 hours!”