The Senior Director will own the end-to-end strategy for advertising operations and AI enablement, including tag management, ad trafficking, and reporting integrity. They will also lead the selection and implementation of the ad-tech stack while partnering with cross-functional teams to ensure scalable and governed data architecture.
Develop and oversee new content formats and series across owned platforms and emerging media to drive audience growth and revenue. Manage a team of producers and editors to execute scalable sponsored content and integrated campaigns.
Own the end-to-end strategy, execution, and performance of Facebook as a primary traffic and revenue driver. Manage a high-volume content engine and a team responsible for distribution, engagement, and monetization optimization.
