You will own the creative strategy for a portfolio of DTC clients by writing direct response ad scripts and briefs optimized for Meta and TikTok. You will also analyze weekly performance data to identify creative winners and iterate on ad content based on data-backed insights.
The role involves creating high-performing marketing copy for DTC brands by integrating AI workflows with strategic thinking. You will collaborate with account strategists to develop campaign concepts and refine AI-generated drafts into polished, on-brand assets.
The Retention Execution Specialist is responsible for building, scheduling, and performing quality assurance on email and SMS campaigns within the Klaviyo platform. They will collaborate with strategists and creative teams to ensure accurate, on-time deployment across multiple client accounts.
The Email + SMS Strategist manages client relationships and oversees the end-to-end production, strategy, and reporting for email and SMS marketing campaigns. They collaborate with creative teams to optimize customer lifecycles and drive profitable growth for clients.
Act as a strategic growth partner for premium DTC brands, owning revenue strategy and performance for accounts spending $250k+ per month. Lead the execution of paid social strategies, landing page optimization, and client relationship management to scale revenue while protecting profitability.
