The Head of Business Unit will own the end-to-end strategy, growth, product development, and P&L for a B2C subscription portfolio. They are responsible for building a world-class team and driving global market leadership through data-driven decision-making and relentless process optimization.
Develop and manage automated PPC workflows using Birch to optimize campaign performance and budget allocation. Collaborate with PPC and engineering teams to implement scalable automation solutions and troubleshoot existing workflows.
Design and build scalable, secure, and maintainable features across the NestJS backend and Next.js frontend. Lead architecture decisions, enforce code quality, and mentor engineers across squads to ensure high-performance product delivery.
You will own the end-to-end growth and marketing strategy, including acquisition, conversion, monetization, and retention across a portfolio of B2C subscription products. You will lead the growth team, manage multi-million-dollar budgets, and drive business results such as revenue growth and unit economics.
The Senior PPC Manager will own and execute the user acquisition strategy across paid search and emerging channels to drive profitable growth. They will manage multi-million-dollar budgets, analyze campaign performance, and collaborate with cross-functional teams to optimize conversion funnels.
