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AI Summary

The Business Development Representative will execute outbound prospecting strategies to generate qualified leads for both the consulting firm and its B2B SaaS clients. This role involves engaging senior decision-makers through cold calling, email, and LinkedIn while leveraging modern sales technology and AI tools.

Business Development Representative

Location: Remote
Employment Type: Contract-to-Hire
Experience: 1–3 Years

About Our Client

Our client is a growing go-to-market consulting firm serving high-growth B2B SaaS companies.

The organization partners with startups and scale-ups to strengthen go-to-market strategy and execution across Sales, Marketing, Customer Success, Revenue Operations, Solutions Consulting, and Enablement.

With deep experience helping technology companies scale toward $100M ARR and beyond, the team takes a highly hands-on approach. They don't simply advise clients on strategy; they work alongside them to execute.

The firm is entering an exciting stage of growth, with expanding enterprise engagements, new practice areas, and increasing demand across industries including CPG, Retail, Travel & Hospitality, Ecommerce, and Commerce Media.

The Opportunity

Our client is seeking a motivated Business Development Representative (BDR) to help accelerate pipeline generation for both the consulting firm and its growing portfolio of clients.

This is a unique sales development opportunity because you'll gain exposure to multiple B2B SaaS companies, products, industries, ICPs, and go-to-market strategies rather than prospecting for a single solution.

You'll work closely with experienced GTM consultants and executive leadership to identify, engage, and convert high-value prospects into qualified sales opportunities.

For the firm's own business development efforts, you'll prospect into high-growth B2B SaaS organizations and engage founders, CEOs, CROs, and other revenue leaders. You'll also support client engagements by prospecting into their target markets and generating qualified opportunities for their solutions.

This is a contract-to-hire opportunity with a clear path toward full-time employment and future Account Executive growth for a strong performer.

What You'll Do

Generate New Business

  • Execute outbound prospecting through cold calling, email, LinkedIn, and other targeted outreach channels.

  • Identify and engage prospective customers across multiple industries and market segments.

  • Convert cold prospects into qualified meetings and sales opportunities.

  • Maintain consistent outbound activity while focusing on the quality of conversations and opportunities generated.

  • Build pipeline for both the consulting organization and select client engagements.

Execute Strategic Account-Based Prospecting

  • Research high-growth B2B SaaS organizations ranging from Series A startups through pre-IPO companies.

  • Identify and engage key stakeholders, including founders, CEOs, CROs, revenue leaders, and other senior GTM executives.

  • Map accounts and navigate complex organizational structures to identify the right decision-makers.

  • Develop personalized, insight-driven outreach based on each prospect's business, growth stage, and potential challenges.

  • Apply account-based prospecting strategies to priority accounts rather than relying solely on high-volume outreach.

Prospect Into CPG & Retail Organizations

  • Support client engagements by prospecting into CPG brands, retailers, ecommerce organizations, and other target accounts.

  • Learn different client products, ICPs, buyer personas, and value propositions.

  • Adapt messaging and prospecting strategies based on the client and target market.

  • Engage relevant decision-makers and convert interest into qualified meetings.

  • Develop valuable experience selling multiple commercial technology solutions.

Represent the Organization at Industry Events

  • Attend approximately 6–8 industry trade shows and events per year.

  • Engage prospects through face-to-face conversations.

  • Help staff booths and represent the organization professionally.

  • Generate and schedule meetings during events.

  • Follow up with event prospects to convert conversations into qualified opportunities.

Partner With GTM Leadership

  • Work directly with experienced GTM consultants and firm leadership on outbound strategy.

  • Collaborate on campaigns, messaging, sequences, and account targeting.

  • Participate in account planning and contact mapping for high-priority prospects.

  • Provide feedback from prospect conversations to continuously improve messaging and targeting.

  • Learn directly from experienced sales and revenue leaders.

Leverage AI & Modern Sales Technology

  • Use tools such as Apollo, Salesforce or HubSpot, sales intelligence platforms, and AI-powered resources to improve prospecting efficiency.

  • Leverage AI tools such as ChatGPT, Claude, or similar platforms for research, personalization, messaging, and workflow optimization.

  • Identify and prioritize target accounts using data and sales intelligence.

  • Track outreach, meetings, opportunities, and pipeline accurately within the CRM.

  • Use performance data to continuously refine prospecting strategies.

What We're Looking For

  • 1–3 years of experience as a BDR, SDR, or in a similar sales development role.

  • Proven cold-calling experience and confidence engaging prospects over the phone.

  • Experience generating qualified meetings through outbound prospecting.

  • Strong written communication skills with the ability to create thoughtful, personalized outreach.

  • Comfortable prospecting across phone, email, LinkedIn, and other channels.

  • Experience using Salesforce or HubSpot.

  • Experience with prospecting and sales intelligence platforms such as Apollo, ZoomInfo, or similar tools.

  • Experience incorporating AI tools into your daily workflow.

  • Strong research and account-mapping skills.

  • Comfortable learning multiple products, industries, buyer personas, and value propositions.

  • Coachable, organized, self-motivated, and comfortable working independently.

  • Ability to thrive within a fast-moving, entrepreneurial environment.

  • Excited about attending industry events and engaging prospects face-to-face.

  • A genuine desire to develop into an Account Executive or closing sales role.

Bonus Points

  • Experience within CPG, retail, ecommerce, digital commerce, or Commerce Media.

  • Experience prospecting into CPG brands or retailers.

  • Experience selling B2B SaaS or commercial technology solutions.

  • Experience working with startups, scale-ups, or high-growth technology companies.

  • Familiarity with account-based marketing or account-based prospecting strategies.

  • Experience engaging founders, CEOs, CROs, or other executive-level buyers.

  • Experience attending trade shows and generating pipeline through in-person events.

How You'll Be Measured

Success in this role will center around your ability to consistently create qualified pipeline, including:

  • Qualified meetings generated.

  • Pipeline contribution.

  • Outbound prospecting performance.

  • Cold-call conversations and engagement.

  • Conversion of target accounts into qualified opportunities.

  • Event-generated meetings and opportunities.

  • CRM accuracy and follow-up discipline.

  • Ability to successfully execute across multiple client campaigns and ICPs.

Growth Opportunity

This role is designed for someone who views business development as a launchpad into a long-term sales career.

You'll work directly alongside experienced GTM executives and consultants while gaining exposure to multiple SaaS companies, industries, sales motions, and buyer personas.

During your initial ramp, you'll learn the firm's services, client solutions, ICPs, messaging, outbound strategy, and technology stack. As you develop, you'll take increasing ownership over prospecting and pipeline generation.

Strong performance provides a clear path from contract to full-time employment, with longer-term opportunities to develop toward an Account Executive role.

Why This Opportunity

This is a unique opportunity for a BDR who wants more exposure and responsibility than a traditional sales development position.

You'll have the opportunity to:

  • Work across multiple B2B SaaS companies and technology solutions.

  • Learn directly from experienced CROs, revenue executives, and GTM consultants.

  • Develop strategic and account-based prospecting skills.

  • Gain exposure to CPG, Retail, Ecommerce, Travel & Hospitality, and Commerce Media.

  • Engage senior executives at high-growth technology companies.

  • Attend industry trade shows and develop face-to-face selling skills.

  • Use AI and modern sales technology as part of your everyday workflow.

  • Access proven sales playbooks, messaging frameworks, and enablement resources.

  • Join a lean, entrepreneurial organization where your work has direct visibility and impact.

  • Build toward a full-time position and future Account Executive opportunity.

For someone who is hungry, curious, coachable, and motivated to accelerate their sales career, this role provides a rare opportunity to develop across multiple industries and sales motions while learning directly from experienced GTM leaders.

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