Own subscription retention, renewals, and recurring revenue by setting strategy, defining metrics, and identifying churn drivers through cohort, payment, support, and customer data. Lead retention initiatives end to end across product, engineering, growth, customer support, data, and finance, measuring results with holdouts and financial analysis.
Build and own lifecycle and retention marketing across the customer journey, from onboarding and kit activation through subscription engagement, win-back, and referrals. Create and optimize automated, personalized campaigns; analyze customer and subscription data; run experiments; and share insights with Product and Engineering to improve retention and lifetime value.
You will own the creative strategy and execution across brand and performance channels to help users understand and trust genomic data. This involves leading internal teams and external partners to produce high-performing campaigns while maintaining a consistent creative bar.
You will own the end-to-end consumer product roadmap, coordinating across engineering, design, and bioinformatics teams to deliver impactful features. You will also translate user feedback and market insights into actionable product plans while maintaining documentation and tracking success metrics.
You will design high-performing marketing assets across various digital channels while leveraging AI tools to enhance creative output and storytelling. The role involves collaborating with growth and product teams to experiment with new concepts, maintain brand consistency, and optimize creative performance.
You will own the product vision, strategy, and roadmap while leading a high-performing team to deliver personalized genomic insights. You are responsible for the entire customer journey, driving engagement and retention through AI-powered experiences and data-driven lifecycle strategies.
You will serve as the first dedicated security leader, building the security function from the ground up while executing hands-on tasks like policy creation and incident response. You will also integrate AI into security workflows and report directly to the Head of Engineering to ensure safe and fast AI adoption.
