The Senior Content Marketing Manager will own the end-to-end content strategy, including top-of-funnel thought leadership and bottom-of-funnel enablement. They will manage the editorial calendar, oversee website content, and collaborate with demand generation and sales teams to drive pipeline.
The VP of Marketing will lead the marketing organization to accelerate growth across CoreStack and BetterCloud by developing an integrated marketing strategy. This role involves overseeing demand generation, product marketing, brand narrative, and the adoption of AI to drive pipeline and revenue.
You will conduct outbound prospecting into target accounts to identify decision-makers and set up qualified meetings for the sales team. Additionally, you will leverage AI tools to personalize messaging and refine outbound plays to meet and exceed pipeline generation targets.
