Sales Development Representative – Digital Commerce

Columbus is looking for a Sales Development Representative – Digital Commerce to play a key function in cultivating opportunities and assisting with the development of our sales pipeline. In this position, your primary mission is net new pipeline. You will find the accounts and contacts. You will source and enrich your own target list inside a defined ICP using Zoominfo, clay, LinkedIn Navigator and other similar tools to reach trigger events to make outreach land and run tested cadence to turn cold names into meetings. You will have a direct impact on the business as you partner with account executives to see opportunities result in sales. We are looking for someone who is self-motivated, can work independently as well as collaboratively and enjoys helping clients improve their business efficiencies through the use of technology and business software applications.

The SDR – Digital Commerce will work with the marketing team at Columbus, sales executives and subject matter experts to plan and execute business development activities. Activities will be both strategic and tactical with a strong focus on marketing response follow up, lead qualification and nurturing. This position will have a heavy focus on driving net new business and prospecting. Daily activities will involve targeting potential customers with a strong focus on phone-based activities.

Note: This is a remote opportunity and can be based from any location in the United States. #LI-Remote.

Position Responsibilities:

• Conduct desk research on new business prospects and source relevant contact and company data

• Conduct prospecting activity to include outbound calls, emails, LinkedIn outreach and attending networking and industry events to build a pipeline of sales qualified leads and meetings

• Work with internal and partner marketing and sales teams to conduct co-marketing and co-business development initiatives

• Maintain a library of sales collateral e.g. case studies and articles, to use in communication with prospects

• Keep up to date with key trends and pain points within digital marketing and ecommerce

• Conduct initial discovery calls to uncover pain points and identify potential Columbus services to address prospect pain points

• Nurture and manage relationships with prospects to drive conversion through the sales funnel

• Manage and keep the CRM system updated

• Crete weekly and monthly reports for the Head of Sales

• Qualify 8-10 confirmed meetings per month once ramped; Meetings are qualified as a time set up with Director-level or above contact in operations, digital, finance or IT at a target account lasting over 15 minutes. No shows and “badfit” meetings do not qualify.

Skill Requirements & Experience:

• 3+ years as and SDR/BDR in B2B tech or professional services; Digital Consultancy and/or previous experience selling DXP, CMS, Ecommerce, PIM and Experimentation solutions are a plus

• Knowledge of technology products and services, understanding of lead data and CRM systems and experience building relationships and gain trust over the phone and by email with professionals at all levels.

• Proven track record of successfully booking meetings with senior stakeholders, decision makers and C-suite contacts.

• Experience conducting outbound prospects through calls, email, LinkedIn and other channels.

• Ability to show results: reply rates, meetings booked and quota history

• Ability to connect with prospects, excellent communication & interpersonal skills, technology and internet savvy.

• Ability to learn software quickly, highly organized, self-directed business style, with strong ability to prioritize, interacts effectively with all levels of management and other employees.

• High level of enthusiasm, a strong work ethic, and highly self-motivated.

• Must be adaptable, professional, courteous, motivated and work well on their own or as a member of a team.

• Ability to handle a fast-paced environment and challenging workload and strong written/verbal communication skills and presentation skills.

Knowledge and Skill Requirements:

• Strong understanding of B2B sales processes, lead generation methodologies and sales funnel management

• Strong written and oral communication skills required

• Knowledge of Microsoft office software tools such as Word, Excel and Outlook required

• Past experience working with/in sales and marketing systems, specifically Microsoft CRM and HubSpot desired

Preferred Special Requirements:

• Experience within the digital commerce space, with an understanding of e-commerce solutions, industry trends, customer challenges, and how digital commerce technology supports business growth.

• Experience with solution selling in consultative environment

• Hands-on experience with outbound sales techniques

• Experience with DXP and digital commerce services or software sales

Full Time Benefits:

• Columbus offers a competitive benefits package to all full-time employees. This package includes Health, Life, Vision and Dental Insurance, Short- and Long-Term Disability, in addition to, paid vacation, sick leave, holidays, and 401(k).