Product Marketing Consultant

Overview

One Identity, a Quest Software business, is a provider of unified identity security solutions that helps organizations protect its most valuable assets - identities, assets, and people. Currently serving 80 of the Fortune 100 and managing more than 250M identities for our customers, One Identity is a trusted, proven provider of cybersecurity solutions.

This product marketing role will support One Identity's Identity and Access Management (IAM) product line, which serves a market with double-digit expected growth and is a top priority within the company's portfolio.

This position will work closely with product management, sales, channel, and regional and digital marketing organizations on a worldwide scale to deliver compelling and differentiated positioning, promotions and programs to build pipeline and drive product success. Specifically, he/she will build and drive execution of sales plays, deliver assets, sales tools, enablement (in conjunction with the sales enablement team), and lead generation activities. The role will also include driving awareness activities such as social media, PR/AR, and product launch activities.

This person will be a key leader within the product marketing organization. It will require a deep level of business acumen, solid communication skills to understand requirements and manage expectations, and proven project management skills. It will provide global marketing experience and high visibility within the business that can serve as a platform for future growth.

Responsibilities

-Develop and maintain an in-depth understanding of the identity security space, products and service offerings, including overall value proposition, features, functionality, competitive landscape, and future product direction

-Drive market segmentation and analysis, understand target segments and needs, identify necessary market research, identify emerging market segments, and prepare market and solution forecasts

-Define and execute the core messaging for the IAM product line. This will require coordination with various internal groups including other product marketing team members, product management, and subject matter experts, as well as customers and analysts

-Create product and solution-related content including unique value propositions, features / benefits and competitive differentiation for collateral, white papers, sales tools, web, lead generation programs, etc.

-Develop tools and training to support the full sales cycle. This includes product demonstrations, sales training, and delivering competitive intelligence to the field and marketing organizations

-Deliver key messages that enable our marketing execution team and agencies to execute relevant campaigns and programs

-Lead execution of cross-functional launch plans for new solutions and products

-Coordinate the messaging aspects of key events such as events, webinars, and the like

-Evangelize our solutions to partners, prospects and customers through training, participation in industry events, social media, onsite visits and more

-Build and monitor full-year marketing strategies for the product line, and monitor results and adjust the marketing mix throughout the year to achieve financial targets

Qualifications

-5-10 years' experience in Product Marketing/Corporate Marketing/Product Management/Pre-sales in the high-technology industry, preferably in a security software company

-Background in one or more of the following areas is highly desirable: Identity and Access Management (IAM), Identity Governance and Administration (IGA), Active Directory (AD)

-Demonstrated track record in the development and management of B2B marketing programs and product launches

-Exceptional written and oral communication skills, including preparation and delivery of presentations. Must be able to write and edit at an expert level

-Technical competence - ability to translate complex technical concepts into clear and compelling language

-Proven ability to understand and effectively communicate key messages to the intended audience, through collateral, presentations, videos, web content, thought leadership and case studies

-Demonstrated skills in managing multiple projects, coordinating across multiple disciplines and teams, delivering successfully to challenging deadlines, adapting with flexibility and a positive attitude to changing requirements and executing with quality and creativity

-Strong interpersonal and team skills and the ability to interact with customers, partners and foster cross-functional teamwork among sales, marketing, and product teams

-"Can do" attitude, team player, fun, energetic personality, works well under pressure

-Bachelor's degree

Preferences

-MBA

Company Description

One Identity enables organizations of all sizes to better secure, manage, monitor, protect, and analyze information and infrastructure in order to help fuel innovation and drive their businesses forward. With team members around the globe, we intend to continue to grow revenues and add value to customers.

When you join our team, you will have the opportunity to build and develop products at a scale few others can provide. Our product portfolio serves a large base of customers and we are addressing the strategic imperatives for enterprise businesses. Working with some of the most talented employees the industry has to offer, we provide enhanced career opportunities for team members to learn and grow in a rapidly changing environment.

Why work with us?

• Life at One Identity means collaborating with dedicated professionals with a passion for technology.
• When we see something that could be improved, we get to work inventing the solution.
• Our people demonstrate our winning culture through positive and meaningful relationships.
• We invest in our people and offer a series of programs that enables them to pursue a career that fulfils their potential.
• Our team members' health and wellness is our priority as well as rewarding them for their hard work.

One Identity is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Job seekers should be aware of fraudulent job offers from online scammers and only apply to roles listed on using our applicant system. Note: We do not use text messaging or third-party messaging apps like Telegram to communicate with applicants, so please exercise caution if you are approached in this way and only interact with people claiming to be Quest employees if they have an email address ending You can report job scams to the FTC (ReportFraud.ftc.gov) or your state attorney general.