Head of Sales – iGaming – Remote, Europe

Location: Remote, Europe

About the Hiring Company:

We are a global leader in the online iGaming industry. With a strong legacy of innovation, we have helped shape the gaming landscape through our diverse portfolio of award-winning games and our commitment to delivering exceptional entertainment experiences. We are seeking a highly experienced and commercially driven Head of Sales to lead our sales function and accelerate business growth across Europe.

The Head of Sales will be responsible for defining and executing the company’s sales strategy, leading and developing the sales team, and driving sustainable revenue growth through new operator and platform partnerships. This is a senior leadership position suited to a proven iGaming sales professional with an established industry network, a strong track record of closing high-value commercial deals and the ability to combine strategic leadership with a hands-on approach to key opportunities.

Job Responsibilities:
Sales Strategy and Leadership

• Develop and execute a comprehensive sales strategy aligned with the company’s commercial objectives and growth targets.

• Lead, mentor and develop the sales team, establishing clear objectives, performance standards and accountability.

• Define priority markets, customer segments and partnership opportunities across Europe.

• Establish effective sales processes, reporting structures and performance metrics.

• Work closely with senior leadership to support wider commercial planning and business growth.

• Remain personally involved in strategic opportunities and high-value negotiations.

New Business Development

• Identify, target and secure new partnerships with leading operators, platforms and other strategic partners.

• Build and oversee a strong sales pipeline through the team’s proactive prospecting, networking, referrals and industry events.

• Leverage an established network of senior industry contacts to generate new commercial opportunities.

• Expand the company’s presence within existing and emerging markets.

• Represent the business at international conferences, exhibitions and senior level partner meetings.

Commercial Negotiation

• Lead complex commercial discussions with prospective partners and key decision-makers.

• Negotiate commercial terms and partnership agreements in line with company objectives and commercial guidelines.

• Work closely with internal stakeholders to ensure proposed commercial structures are viable, competitive and operationally achievable.

• Oversee strategic opportunities throughout the complete sales lifecycle, from initial engagement through to signed agreement.

• Build strong relationships with C-level stakeholders and position the company as a long-term strategic partner.

Commercial Performance

• Own sales targets, pipeline performance, revenue forecasting and new business reporting.

• Monitor sales performance and market trends, using data and commercial insights to refine the company’s approach.

• Provide regular and accurate forecasts, updates and recommendations to senior leadership.

• Identify potential risks and opportunities within the sales pipeline. • Ensure the team consistently delivers against agreed commercial targets.

Launch and Partner Onboarding

• Ensure a smooth transition of newly signed partners from contract execution through to implementation and launch.

• Coordinate with Product, Operations, Compliance, Technical and Account Management teams to support successful onboarding.

• Maintain senior commercial oversight of key partnerships throughout the implementation process.

• Ensure launch milestones are achieved before transitioning ongoing ownership to the Account Management team.

The Successful Candidate

• Extensive experience in sales, business development or commercial leadership within the B2B iGaming industry.

• A proven track record of leading sales teams and delivering significant new-business revenue.

• Strong knowledge of online casino products, particularly slots and live dealer content.

• An established network of senior contacts across operators, platforms and the wider European iGaming market.

• Demonstrable success in securing and negotiating complex, high-value commercial partnerships.

• Experience developing sales strategies, managing pipelines and delivering accurate revenue forecasts.

• Strong leadership capabilities, with experience mentoring, motivating and developing high-performing commercial teams.

• A strategic and commercially minded approach, combined with the willingness to remain hands-on with major opportunities.

• Excellent negotiation, communication and senior stakeholder-management skills.

• Strong financial acumen and the ability to use performance data to guide commercial decisions.

• Fluent English is required.

• Comfortable working remotely and travelling internationally as required.

• Proactive, adaptable and able to thrive in a fast-paced, international environment.

What We’re Looking For

• A proven commercial leader with a strong hunter mentality.

• Strategic enough to shape the direction of the sales function while remaining close to the market and key deals.

• Results-driven, ambitious and focused on building sustainable, long-term partnerships.

• A confident people leader who can create accountability and inspire strong performance.

• Collaborative and capable of influencing senior stakeholders across the business.

Interested?

If the position has caught your attention and you wish to apply, please upload your CV along with your contact info. If you want to know more about the position.

SmartRecruitment.com is our responsible recruitment partner for this position, they are a consultancy firm within recruitment/head-hunting. SmartRecruitment.com support their clients in recruiting iGaming & Crypto experts globally.