Director of Brand Partnerships

Director of Brand Partnership

The Director of Brand Partnership leads the operational execution and strategic coordination of an assigned client brand, serving as a key liaison between client stakeholders, Program Partnerships, and field operations. This role ensures that staffing, operational priorities, performance expectations, and field execution align with the client's brand objectives and established service requirements.

Through proactive client communication, cross-functional collaboration, and effective performance management, the Director of Brand Partnership strengthens client relationships, promotes consistent execution, and drives measurable program results. This role identifies opportunities to improve service quality, operational efficiency, and brand performance while supporting a people-centered culture grounded in servant leadership, collaboration, accountability, and a commitment to helping employees grow.

Essential Functions:

• Lead operational planning and execution for assigned client brands, translating client objectives, brand standards, and program requirements into actionable plans, measurable deliverables, and execution priorities.

• Build and maintain productive client relationships, serving as the primary day-to-day operational contact for assigned brand priorities, performance updates, service needs, and execution concerns.

• Partner with the Vice President of Program Partnerships, Senior Director of Operations, and corporate functions to align client commitments, operational capacity, staffing needs, and field execution.

• Coordinate with Operations Managers, supervisors, field associates, and internal teams to communicate priorities, implement brand initiatives, and maintain consistent execution across assigned markets.

• Monitor brand performance against key performance indicators, service levels, productivity targets, quality standards, and client expectations; identify gaps, coordinate corrective actions, and track results.

• Analyze operational reports, client feedback, field observations, and performance trends to identify risks, resolve execution challenges, and recommend improvements to service quality and the client experience.

• Coordinate workforce requirements, staffing priorities, labor allocation, resource utilization, and assigned program expenses with operational leadership to support service commitments and financial objectives.

• Lead the coordination and rollout of brand programs, promotional activities, merchandising priorities, process changes, and new initiatives in partnership with Operations, Planogram and Floorplan, Innovation, and other relevant functions.

• Lead, coach, and develop assigned program leaders and team members by establishing clear expectations, reinforcing accountability, and supporting employee engagement and professional growth.

• Manage brand-related escalations, maintain action plans and client commitments, and provide timely reporting on performance, deliverables, risks, corrective actions, and improvement opportunities; ensure compliance with company policies, contractual obligations, client requirements, and applicable laws and regulations.

Qualifications

• 6+ years of progressive experience in retail operations, client partnership management, field leadership, program execution, or a related field, with demonstrated success delivering client and program outcomes.

• Bachelor’s degree preferred; equivalent relevant professional experience may be considered in lieu of a degree.

• Experience coordinating multi-market operations, cross-functional teams, workforce requirements, and brand-specific execution priorities.

• Demonstrated success monitoring performance metrics, resolving client and operational issues, implementing corrective actions, and improving service quality.

• Experience monitoring program expenses, supporting labor and resource planning, and identifying opportunities to improve productivity and cost efficiency.

• Proven ability to manage client relationships, coordinate program initiatives, implement process improvements, and maintain consistent service delivery.

• Experience with operational reporting, business intelligence platforms, workforce management systems, and project management tools preferred.

• Ability to manage competing priorities, assess risks, exercise sound judgment, and translate client expectations into actionable execution plans.

Knowledge, Skills, and Abilities

• Strong operational leadership, strategic planning, and execution skills, with the ability to translate business objectives into measurable field results.

• Strong client relationship management and program execution skills, with the ability to align brand objectives, client commitments, and operational capabilities.

• Strong analytical and problem-solving skills, including the ability to interpret performance data, identify trends, and develop corrective actions.

• Knowledge of retail operations, merchandising execution, workforce coordination, service quality, and operational performance management.

• Working knowledge of program expenses, labor utilization, resource allocation, and productivity improvement.

• Excellent communication, collaboration, presentation, and relationship-building skills, with the ability to influence client stakeholders and cross-functional teams.

• Strong organizational and project management skills, with the ability to coordinate multiple initiatives, track deliverables, and maintain accountability.

• Ability to resolve client concerns, manage escalations, and balance service expectations with operational and financial requirements.

• Demonstrated ability to coach and develop team members, reinforce accountability, and support professional growth.

• Proficiency in Microsoft Office, operational reporting tools, business intelligence platforms, project management systems, and other relevant business applications 

• Ability to maintain confidentiality and exercise sound judgment when handling sensitive client, personnel, financial, and operational information.

Physical Demands

• Ability to sit or stand for extended periods.

• Ability to travel to client meetings, corporate offices, retail locations, and program operations across assigned markets.

• Occasional lifting of up to 25 pounds may be required. 

Work Environment

• Primarily remote within operating market, regular collaboration across corporate teams, field operations, and client locations.

• Travel to client offices, retail locations, and company meetings as required to support client relationships, operational oversight, strategic initiatives, and program performance.

Equal Employment Opportunity Statement 

TruX Retail Partner is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, genetic information, pregnancy, or any other status protected by federal, state or local law.

Disclaimer 

This job description is intended to describe the general nature and level of work being performed. It is not intended to be an exhaustive list of duties, responsibilities, or qualifications. Management reserves the right to modify, add, or remove duties at any time in accordance with business needs. Nothing in this job description should be interpreted as creating an employment contract. Employment is at-will, where permitted by law.