Lead the experimentation roadmap and CRO program to improve website performance and revenue lift. Manage funnel analytics and partner with cross-functional teams to optimize the Shopify customer experience.
Scale Media
7 Remote Job Openings at Scale Media
Lead the end-to-end analytics strategy across marketing, finance, and operations to drive data-driven decision making. Manage the analytics team and oversee the data engineering roadmap to ensure data accuracy and consistency.
Lead site conversion and funnel testing across a portfolio of DTC wellness brands, personally owning PDPs, checkout, and subscription flows. Manage and develop a landing page optimization team while implementing AI-enabled workflows to improve testing production.
Lead paid acquisition strategy and performance across a portfolio of DTC wellness brands, focusing on Meta, Google, and YouTube. The role involves optimizing media buying systems, improving attribution, and redesigning growth workflows using AI-enabled automation.
Lead paid acquisition strategy and performance across a portfolio of DTC wellness brands, focusing on Meta, Google, and YouTube. The role involves optimizing acquisition economics, redesigning growth workflows using AI, and partnering with creative and analytics teams.
Lead the development of performance-driven creative strategies for paid social channels, specifically Meta and TikTok. Translate performance data and business goals into scalable creative frameworks and high-quality briefs for UGC-driven content.
Lead the development of performance-driven creative strategies for paid social channels, specifically Meta and TikTok, to drive customer acquisition. Translate performance data and audience insights into actionable creative briefs and scalable frameworks for UGC-driven content.
