Senior Account Manager - Digital Advertising and Performance Marketing

 Published 3 days ago
    
 United States
    
 $100,800 - $120,000
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Job Title: Senior Account Manager - Digital Advertising and Performance Marketing
Location: Remote, US (LA, SF and NYC preferred for proximity to clients)
Department: Sales
Type: Full-Time
Experience: 5+ years
Salary Range: $100,800 - $120,000 base (+ variable commission)
Core Hours: 9 AM - 1 PM PST / 12 - 4 PM EST

 


About tvScientific

tvScientific is the first and only CTV advertising platform purpose-built for performance marketers. We leverage massive data and cutting-edge science to automate and optimize TV advertising to drive business outcomes. Our solution combines media buying, optimization, measurement, and attribution in one, efficient platform. Our platform is built by industry leaders with a long history in programmatic advertising, digital media, and ad verification who have now purpose-built a CTV performance platform advertisers can trust to grow their business.

 


Role Summary

Join the tvScientific team as a Senior Account Manager, where you'll lead strategic client relationships, drive revenue growth, and ensure client success on our cutting-edge platform!

As a Senior Account Manager, you'll be responsible for managing a portfolio of key client accounts, developing and executing strategic account plans, and driving revenue growth through upsell, cross-sell, and retention initiatives. You'll leverage your expertise in performance marketing and CTV advertising to deliver exceptional value to our clients, exceed revenue targets, and contribute to the overall growth and success of our organization.

To excel in this role, you’ll need expertise in launching, managing, and optimizing campaigns across diverse digital media platforms, especially CTV advertising. Your experience should focus on digital media and advertising, emphasizing performance marketing principles. Proficiency in using Measurement and Attribution Platforms (MMPs) and supporting tools, like Google Analytics and AppsFlyer, is also required.

Currently, we have open positions in both our Retail and Leisure verticals. Applications are accepted for both verticals - let us know if you have a preference!
Our Leisure team covers Media/Entertainment, Travel and Finance.

 

What You'll Do

  • Lead and manage a portfolio of key client accounts in either our Retail or Leisure vertical.
  • Launch, serve, and optimize campaigns for clients, ensuring maximum ROI and campaign success.
  • Monitor and analyze campaign performance metrics, providing insights and recommendations to optimize client campaigns and drive superior results.
  • Act as a trusted advisor to clients, providing expert guidance, industry insights, and best practices to help them achieve their advertising objectives.
  • Proactively pick up the phone and engage in meaningful conversations with customers and agencies about digital media, including CTV advertising.
  • Develop and execute strategic account plans to drive revenue growth, retention, and expansion opportunities within existing client accounts.
  • Identify and capitalize on upsell and cross-sell opportunities, leveraging your digital media and advertising experience to maximize revenue potential.
  • Collaborate closely with internal teams, including sales, product, and support, to ensure seamless execution of client campaigns and initiatives.
  • Stay informed about industry trends, market dynamics, and competitive landscape to anticipate client needs and proactively address challenges.
  • Provide mentorship and support to junior account management team members.

 

How We'll Define Success

  • Exceed revenue targets by consistently meeting or exceeding quarterly and annual sales quotas.
  • Maintain a high level of client satisfaction and retention, with a focus on building strong, long-lasting client relationships.
  • Identify and capitalize on upsell and cross-sell opportunities to maximize revenue from existing client accounts.
  • Demonstrate strong campaign performance and ROI for clients, driving superior results and value.
  • Receive positive feedback from clients on the quality of service, responsiveness, and expertise provided.
  • Contribute to the overall growth and success of tvScientific by expanding market presence, driving client satisfaction, and revenue generation.

 

You’ll Be Successful in This Role if You Have/Are

  • Extensive experience (5+ years) in sales or account management in the digital advertising or performance marketing industry.
  • Strong understanding of the digital media and advertising landscape, with experience talking to customers and agencies about digital media, including CTV advertising.
  • Experience with digital media platforms, MMPs, or supporting tools, working with major agencies.
  • Strong comfortability with data, with the ability to analyze campaign performance metrics and provide actionable insights.
  • Curious mindset with a propensity to ask a lot of questions and seek opportunities for growth.
  • Exceptional communication and interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships.
  • Comfortable picking up the phone and engaging in conversations with customers and agencies about digital media.
  • Strategic thinker with the ability to develop and execute account plans, identify opportunities, and drive initiatives to achieve business objectives.
  • Results-driven and customer-focused, with a passion for delivering exceptional service and value to clients.
  • Bachelor's degree in business, marketing, advertising, or related field.

 

You May Also Have

  • MBA or advanced degree in business or related field.
  • Experience working with enterprise-level clients or agencies, managing complex accounts and large budgets.
  • Certifications or training in digital advertising platforms, performance marketing, or related disciplines.

 


Culture and Benefits

At tvScientific we believe people do their best work when they feel challenged and engaged by their day to day responsibilities, when they’re surrounded by smart, hard working people, and when they have a healthy work life balance. Our company culture and benefits package reflects these beliefs.

  • Full health, dental, and vision insurance - up to 95% funded by the company for employees.
  • Employee stock option program.
  • Company-sponsored retirement plan with a matching contribution program.
  • 12 annual paid holidays (including 2 flexible days).
  • Generous PTO policy (get your work done and take the time you need).
  • A remote-first environment that allows employees flexibility to work from most places in the US.

 


As tvScientists We Are...

  • Big Thinkers: We believe in setting audacious goals and envisioning transformative change.
  • Radically Transparent: We value transparency in all aspects of our business. We foster a culture of open communication, honesty, and accountability.
  • Performance-obsessed: We are passionate about achieving exceptional results. We strive for excellence in everything we do and set high standards for ourselves.
  • Data-driven: We embrace the power of data, science, and technology as crucial drivers of our success.
  • Trust Builders: We prioritize building and nurturing trust with our stakeholders. We understand that trust is the foundation of successful relationships and business partnerships. Through our actions, integrity, and commitment to delivering on promises.
  • Forever Students: Challenge assumptions to look for solutions. We create a safe environment for experiments and risk-taking by our customers and employees.

 


tvScientific is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. tvScientific is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.

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