Sales & Business Development Executive

This is a remote position.

Position Overview

The client is looking for an experienced, proactive, and results-driven Sales & Business Development Executive to expand its presence and generate new business opportunities within the Philippine market.

The ideal candidate will have a strong background in B2B sales, business development, and consultative selling, preferably within the coaching, corporate training, leadership development, learning and development (L&D), or professional development industries.

This individual will be responsible for independently identifying potential clients, generating qualified leads, establishing professional connections, presenting their coaching and training solutions, managing sales conversations, and closing business opportunities.

Unlike a conventional outreach VA who works primarily with leads provided by the client, this role requires someone who can independently research, identify, approach, engage, nurture, and convert potential prospects into paying clients.

The client expects the selected candidate to manage approximately 80–90% of the sales and business development process independently, with the remaining support, guidance, and training provided by them.

Key Responsibilities

A. Lead Generation and Market Research

• Independently research and identify potential business opportunities within the Philippine market.
  
• Develop and maintain a pipeline of qualified prospects across Manila and other major cities in the Philippines.
  
• Identify organizations, companies, and professionals who may benefit from their coaching and training programs.
  
• Proactively identify HR Directors, HR Managers, HR Development professionals, Learning & Development Managers, corporate decision-makers, and other relevant stakeholders.
  
• Build prospect databases through professional networks, online research, industry directories, LinkedIn, and other relevant sources.
  
• Leverage existing professional relationships and industry contacts to identify potential business opportunities.
  
• Continuously explore new market segments and networking opportunities to expand their reach.
  

B. Business Development and Networking

• Establish and develop professional relationships with potential clients, HR professionals, L&D practitioners, and corporate decision-makers.
  
• Utilize existing professional networks and industry connections within the Philippines to generate business opportunities.
  
• Represent them  professionally when engaging with prospects and business contacts.
  
• Identify potential partnerships, corporate training opportunities, and coaching engagements.
  
• Proactively initiate conversations and introduce their services to relevant organizations.
  
• Build trust and establish credibility with prospective clients through professional and consultative communication.
  

C. Sales Outreach and Client Engagement

• Independently initiate outreach through phone calls, emails, LinkedIn, and other appropriate professional communication channels.
  
• Introduce theri coaching, training, and professional development offerings to prospective clients.
  
• Understand prospects' business needs, challenges, and development objectives.
  
• Communicate the value and benefits of coaching and training solutions based on each prospect's requirements.
  
• Conduct follow-ups and maintain consistent communication with potential clients.
  
• Manage sales conversations professionally and move prospects through the sales process.
  
• Schedule meetings, consultations, and business discussions whenever required.
  

D. Consultative Selling and Deal Closing

• Manage the sales process from initial prospecting and engagement through negotiation and deal closure.
  
• Demonstrate the ability to sell intangible services, particularly coaching, training, and professional development programs.
  
• Understand client needs and recommend relevant solutions based on their offerings.
  
• Handle objections, address questions, and communicate the value proposition effectively.
  
• Follow up with interested prospects and nurture opportunities until they are ready to make purchasing decisions.
  
• Negotiate and close deals independently within the authority and commercial guidelines provided by the client.
  
• Coordinate with the client's team when additional support, technical information, or management approval is required.
  
• Ensure that qualified and successfully converted opportunities are properly communicated and handed over to the client for the next steps in service delivery.
  

E. Sales Pipeline and Reporting

• Maintain an organized database of prospects, contacts, follow-ups, and sales opportunities.
  
• Track outreach activities, conversations, appointments, and sales progress.
  
• Provide regular updates to the client's team regarding lead generation and business development activities.
  
• Monitor conversion progress and identify opportunities to improve sales performance.
  
• Maintain accurate records of prospect interactions and next steps.
  
• Share relevant market feedback, prospect objections, and potential opportunities with the client.
  

Required Qualifications and Experience

• Proven experience in B2B sales, business development, or direct sales.
  
• Demonstrated ability to independently generate leads and close deals.
  
• Experience selling services, solutions, consulting, coaching, training, or other intangible business offerings.
  
• Understanding of consultative selling and relationship-based sales.
  
• Existing professional connections or a strong network within the Philippine business community.
  
• Familiarity with the Philippine corporate market, particularly HR, HR Development, and Learning & Development sectors.
  
• Experience communicating with business owners, executives, HR professionals, and corporate decision-makers.
  
• Excellent verbal and written communication skills.
  
• Strong negotiation, persuasion, presentation, and relationship-building abilities.
  
• Ability to work independently, manage priorities, and deliver measurable results.
  

Preferred Industry Background

Candidates with experience in any of the following industries will be strongly preferred:

• Corporate training and development.
  
• Executive and leadership coaching.
  
• Learning and Development (L&D).
  
• Human Resources and HR consulting.
  
• Organizational development.
  
• Professional development and capability-building programs.
  
• Management consulting and business advisory services.
  
• Corporate education and training solutions.
  

Important: Experience selling coaching and training programs is particularly valuable. The client specifically emphasized that selling professional development services requires a different skill set from selling ordinary consumer products.

Required Skills and Competencies

Tools and Technology

The client did not specify any mandatory software or CRM platform during the discussion. The emphasis was placed on actual sales experience, professional contacts, market knowledge, and productivity rather than proficiency with specific tools.

Nevertheless, candidates should ideally be comfortable using:

• LinkedIn: Prospect research, professional networking, and identifying HR/L&D decision-makers.
  
• Email platforms: Professional prospecting, follow-ups, and client communication.
  
• Google Workspace: Google Sheets, Docs, Gmail, and Calendar for lead tracking, documentation, and scheduling.
  
• Microsoft Office: Excel, Word, Outlook, and related productivity tools.
  
• CRM platforms: Experience with HubSpot, Salesforce, Zoho CRM, or similar platforms is an advantage.
  
• Communication tools: Zoom, Google Meet, Microsoft Teams, and telephone communication.
  

Note: These are VCP's recommended screening preferences, not confirmed client-mandated tools.

Personal Attributes and Work Style

The ideal candidate should be:

• Highly proactive and self-motivated.
  
• Results-oriented and productive.
  
• Confident in approaching and communicating with senior professionals.
  
• Independent and capable of managing the majority of the sales process without constant supervision.
  
• Resourceful in identifying new prospects and business opportunities.
  
• Persistent and professional when handling follow-ups and objections.
  
• Adaptable and capable of representing an international business.
  
• Comfortable working with targets and measurable business outcomes.
  

Training and Support Provided by the Client

The client will provide training and guidance regarding:

• Company background and organizational overview.
  
• Their services and business offerings.
  
• Available coaching and training programs.
  
• Target audience and ideal client profiles.
  
• Relevant information required to represent and promote the company's services.
  

However, the client expects the candidate to already possess the fundamental sales, marketing, business development, and deal-closing expertise.

The candidate should not require extensive training on the fundamentals of selling.

Working Arrangement and Compensation

Performance Expectations

The client expects the selected candidate to take ownership of the business development process and produce tangible results.

Performance should ideally be evaluated based on:

• Number and quality of prospects independently identified.
  
• Relevance of generated leads to their target audience.
  
• Number of new professional connections established.
  
• Outreach and engagement effectiveness.
  
• Qualified sales opportunities generated.
  
• Meetings and consultations secured.
  
• Sales pipeline development and follow-up consistency.
  
• Deals successfully closed and resulting business opportunities.
  

Specific numerical targets and sales quotas will need to be established with the client after the candidate's onboarding and initial assessment.

Initial Work Schedule: 2 hours per day / minimum 10 hours per week.

Working Hours: Flexible 2-hour schedule within 3:00 PM–8:00 PM India Standard Time.