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Twenty5

Marketing Manager | USA | Remote

Posted 2 months ago
$115K - $165K per year
5-10 years experience
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AI Summary

The Marketing Manager will lead the end-to-end marketing function, owning strategy and execution for demand generation and account-based marketing. They will also design and implement AI-powered automated workflows and manage the marketing technology stack to drive pipeline growth.

This is a remote position.

Marketing Manager | USA | Remote

Type: Remote | Full-Time

Reports to: CRO

Location: Remote (US-based preferred) Will consider Global  

Visa sponsorship: Not Available

 

About Twenty5 

Twenty5 is an SAP-native SaaS company that helps project-centric organizations price, estimate, and bid with confidence. Our Intelligent Project Pricing and Estimating platform, iPE, is built natively on SAP BTP and HANA. We replace Excel, ProPricer, and disconnected legacy tools with a compliant, integrated, audit-ready system that sits directly inside an organization's SAP environment.

Our clients include some of the largest names in Aerospace and Defense, Capital Projects, Professional Services, and ETO Manufacturing. We are an SAP Spotlight Partner, featured at SAP A&D Innovation Days, and growing fast. We are now building the marketing function to match the scale of the business.

 

The Role 

We are hiring a Marketing Manager to lead our marketing function end to end. You will report directly to the CRO, partner closely with sales, and own everything from strategy to execution. 

This is a builder role at a company in its next growth stage. You will inherit a strong creative and brand foundation, including a part-time creative lead (our founding marketing hire) who continues to own design, video, social content, and website updates. What you add is the growth layer: AI-powered demand generation, account-based campaigns, partner marketing, paid channels, analytics, and the systems and reporting to tie it all to pipeline. 
The right person is an AI-first marketing operator. You have built agents and automated workflows that drive output at scale. You understand enterprise B2B buying cycles that run 9 to 18 months, involve multiple stakeholders, and close into procurement. And you know how to build a demand generation program that works for a focused set of large, complex accounts rather than a mass-market funnel. 

What You'll Own 


Demand Generation and Account-Based Marketing (ABM) 

  • Design and execute a full ABM program into a focused set of 100+ named enterprise accounts across A&D, Industrial Manufacturing, Capital Projects, and Professional Services. 

  • Manage and optimize paid campaigns across LinkedIn and Google, from strategy to execution to attribution. 

  • Build multi-touch nurture programs for long-cycle B2B deals with multiple stakeholders across finance, procurement, and IT. 

  • Own pipeline sourced, marketing-qualified account hand offs to sales, and full-funnel attribution reporting. 

AI Agents and Marketing Automation 
  • Design and build AI agents and automated workflows for content production, lead research, outreach sequencing, and follow-up tracking. 

  • Stand up and own the marketing tech stack, with AI tooling layered on top. 

  • Build the reporting infrastructure to show what is working: channel attribution, account engagement scoring, and pipeline contribution. 

Partner and Ecosystem Marketing 
  • Coordinate co-marketing with SAP and other strategic partners, including ISV’s and other system integrator partners who are active GTM levers for Twenty5. 

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