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The specialist will cleanse, standardize, and enrich company and contact datasets within HubSpot to improve data integrity. They will also conduct research to verify information, manage duplicate records, and maintain an auditable log of classification rules.
This is a remote position.
This short term assignment focuses on cleansing, standardising, and enriching company and contact datasets within HubSpot to improve overall data integrity across marketing and sales. By establishing clean, accurate CRM records, the role directly supports more effective audience segmentation and drives higher-performing outbound campaigns. Duration will be 2 to 3 days setup, followed by 4 full weeks (with potential extension).
Formulate a brief work plan detailing priorities, weekly targets and quality-check milestones
Cleanse, standardise and enrich 8,763 company records and 22,441 contact records in HubSpot
Tag company profiles with customer classifications, industries, ERP or Finance solutions and contract expiry dates
Update contact records with verified job titles, seniority levels, functions, work emails and mobile numbers
Conduct research to verify details, recording sources and verification dates
Propose duplicate records for merging and associate contacts with relevant companies
Flag records inactive for over two years for retention review, securing client approval before removal
Maintain an auditable log of classification rules, sources, updates and unresolved exceptions
Provide weekly progress updates on quality checks, completed targets, hours and escalated issues
Compile a handover document outlining completed updates, quality outcomes and remaining backlog
Practical experience cleansing and updating records in HubSpot
Advanced Microsoft Excel skills for deduplication, analysis and audit tracking
Background in business research and data verification
Experience applying data classifications using a data dictionary
Experience handling confidential personal and business data securely
Secure home workspace with reliable internet, approved tools and power backup
Previous experience with B2B marketing database enrichment (desirable)
Experience researching corporate procurement notices and contract information (desirable)
Engagement details
Duration: 2 to 3 days setup, followed by 4 weeks (with potential extension)
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