The purpose of this role is to effectively and efficiently increase volume and market share through sales of the CooperSurgical Medical device portfolio of products. It is essential that good customer relationships are built and maintained, and that the territory is well segmented, and well covered.

High levels of integrity and self-motivation are required to do this role, coupled with the requirement for planning skills and absolute accountability.

• Achievement of sales targets relative to the portfolio

• Deliverance of non sales objectives

• Presenting products and services to both Clinical and Non-Clinical stakeholders
• The ability to work within the NHS and Private Sector
• Knowledge and understanding of the NHS and its revenue streams along with its 3rd party supply chains

• Education of customers on the features and benefits of each product, relative to their requirements

• Effective territory planning at customer and account level, along with segmentation of the business
• A clear understanding of the size of opportunity via business planning tools and market analysis

• Promotional activity at local, regional and national exhibitions and sponsorship opportunities

• Knowledge of the Theatre suite and its applicable regulations

• Excellent communication skills with the ability to adjust communication style to suit the audience and gain buy in.
• Work with the Clinical Support person and Marketing team to ensure support is delivered where applicable
• Follow all CSI guidelines and Company Policies ensuring a professional manner and appearance at all times

Key Performance Indicators

• Sales Target in GBP

• Growth over Prior Year, prior quarter etc.

• Annual Performance Reviews

• Achievement of performance management objectives.

• Prospect and development of enquiries in agreed targeted hospitals.

• Preparation of business case and execution of plans aligned to business case

Key Competencies

• Planning and Organising
• Drive for Results
• Team Working and Team Building
• Client and Customer Focus
• Business Acumen
• Problem Solving and Analytical Thinking
• Emotional Intelligence
• Communications
• Leadership
• Selling and Influencing Skills
• Coaching for Performance and Developing People
• Process Excellence

• HND or Degree preferably in a business-related discipline
• Experience within a theatre environment
• Knowledge of gynaecology and women’s health would be desirable
• Strong core sales Skills - Prospecting, Opening Skills, Stakeholder engagement and Mapping, Qualification & Investigation, Preparation, Demonstration, Negotiation & Acquisition, Closing Skills, Objection handling, Presentation Skills.
• Business and Opportunity Planning
• Territory Management
• Strong efficient closing ability