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OffpremTechnology

Solution Architect Salesforce Marketing Cloud Account Engagement & Marketing Cloud Next

Posted 7 days ago
5-10 years experience
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AI Summary

The Solution Architect leads the design and implementation of technical solutions across Marketing Cloud Account Engagement and Marketing Cloud Next. They manage project lifecycles, facilitate discovery sessions, and provide strategic guidance to align marketing technology with business goals.


About the Role

As Salesforce’s marketing platforms evolve, our customers need guidance on both sides of the transition: optimizing and modernizing Marketing Cloud Account Engagement (formerly Pardot), and adopting Marketing Cloud Next. The Solution Architect designs and implements technical solutions across both products, helping customers decide what belongs where, how the pieces connect to Salesforce CRM and Data 360, and how to get there with minimal disruption.

This role leads solution design and oversees build work and quality assurance. A high-performing Solution Architect leads both technical and business consulting work and is a trusted advisor to marketing and sales leaders.

What You’ll Do

Lead the engagement

  • Manage implementation projects from kickoff to go-live, keeping scope, timeline, and budget on track
  • Lead discovery and consulting sessions with marketing, sales, operations, and technical stakeholders
  • Assess a customer’s current marketing technology, processes, and data, and recommend a roadmap
  • Run solution walkthroughs, user acceptance testing, and enablement sessions
  • Support go-live and early adoption, and hand off cleanly to client teams or managed services

Architect solutions across both platforms

  • Design and document the solution architecture for Account Engagement and Marketing Cloud Next implementations, and get customer approval on the design
  • Advise customers on platform strategy: when to use each product, how they can coexist, and how to plan and sequence a migration
  • Design lead management frameworks, including lead lifecycle, scoring and grading, assignment, MQL and SQL handoff, and sales alignment
  • Design engagement programs, including nurture journeys, segmentation, personalization, dynamic content, and cross-channel campaigns
  • Define campaign structure, attribution, and reporting so customers can measure marketing’s impact on pipeline and revenue
  • Architect data flows and integrations between the marketing platforms, Salesforce CRM, and Data 360, including consent and preference management
  • Identify where Agentforce and AI-assisted capabilities can improve content creation, segmentation, and campaign performance

Build, test, and improve

  • Oversee build work and quality assurance, and build or test solutions yourself when needed
  • Configure and review core components, such as forms, landing pages, Engagement Studio programs, automation rules, segments, journeys, and Flow-based automation
  • Support data migration, deliverability and email authentication setup, and cutover planning
  • Review the work of other consultants and give constructive technical feedback

Grow the practice

  • Build reusable accelerators, templates, and best practices for Offprem’s marketing practice
  • Mentor consultants and help them build skills on both platforms
  • Contribute to pre-sales conversations, scoping, and statements of work when needed

What You’ll Need

Requirements

  • Bachelor’s degree or equivalent experience
  • Hands-on experience implementing Marketing Cloud Account Engagement (Pardot), including Engagement Studio, the Salesforce connector, scoring and grading, forms, landing pages, email, and reporting
  • Experience with or knowledgeable about Marketing Cloud Next. We expect you to earn the Marketing Cloud Next certification shortly after joining. Candidates who already hold it or are well on their way will stand out.
  • Previous experience as an Implementation Consultant, Business Analyst, Solution Architect, or Systems Consultant
  • Experience leading customer-facing discovery, solution design, and project delivery from kickoff to go-live
  • Working knowledge of the Salesforce CRM data model and how marketing data syncs with Sales Cloud, including campaigns, leads, contacts, and opportunities
  • Solid understanding of B2B marketing and sales alignment: lead lifecycle, nurture, attribution, and pipeline reporting
  • Strong business acumen and excellent technical ability
  • Strong presentation, documentation, and communication skills, with the ability to explain technical tradeoffs to business leaders
  • Ability to work independently and manage multiple projects in a remote consulting environment
  • Consulting or partner firm experience

Preferred Qualifications

  • Marketing Cloud Next Certified Consultant plus hands on experience delivering this solution
  • Salesforce Certified Account Engagement Consultant and/or Account Engagement Specialist
  • Salesforce Administrator certification, plus additional certifications such as Data 360 Consultant or Sales Cloud Consultant
  • Experience with Data 360 (formerly Data Cloud), including unification, segmentation, and activation
  • Experience with Flow, Agentforce, or AI-driven marketing capabilities
  • Experience planning or leading migrations from Account Engagement or other marketing platforms to Marketing Cloud Next
  • Interest in or experience with Claude and AI-assisted delivery

Company Benefits and Perks

  • Remote first culture - yes we have an office, but we don’t force you to come in!
  • Unlimited PTO
  • 4% 401k match
  • Medical, dental and vision insurance from day one!
  • Company paid STD, LTD and life insurance
  • 11 paid holidays, including the day after the Superbowl!
  • Volunteer Program, including volunteer time off and matching donations
  • Tuesday start dates for new hires, because who wants to start on a Monday?
  • Bonus or commission eligible, depending upon your role


Authenticity & Verification Notice

Salesforce certifications will be verified during the application process.
As a client facing organization we value integrity and authenticity throughout our hiring process.
Candidates may be asked to validate technical knowledge, experience, education, and certifications through structured assessment and credential verification prior to hire.


*Offprem Technology provides equal employment opportunities to all employees and applicants for employment without regard to race, color, gender, sexual orientation, gender identity, religion, national origin, age, disability, genetic information, or protected veteran status.


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