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Senior Vice President, National Sales

Posted an hour ago
10+ years experience
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AI Summary

Lead and develop the national sales organization while owning revenue across new business, retention, and expansion. Improve sales performance through scalable processes, technology adoption, disciplined pricing, accurate forecasting, and executive engagement with strategic accounts.

The Position 

Our client is a tech-enabled managed security services provider operating across North America. They leverage a vast network of vetted, local security vendors and off-duty law enforcement, along with a proprietary software platform, to deliver scalable guarding, off-duty, specialized and remote security services with real-time visibility, performance tracking, and data-driven billing. The company is highly growth-oriented, continuously evolving its tech infrastructure and expanding its footprint via acquisitions and platform investments.

Key Responsibilities

  • Lead, coach, and develop the national sales organization, including VP-level leaders and national sales directors, driving accountability and consistent performance. 
  • Own the complete revenue number across new business acquisition, retention, and expansion.
  • Diagnose and turn around underperforming segments, rebuilding pipeline, sales motion, and incentive structures to restore growth.
  • Build scalable, repeatable sales playbooks and a tech-enabled operating model leveraging CRM, CPQ, predictive analytics, and automation. 
  • Partner with Marketing on demand generation and lead handoff, and assume ownership of inbound and inside-sales functions.
  • Partner with Finance and the deal desk on pricing strategy, deal structuring, and margin discipline. 
  • Serve as a senior commercial face of the company for strategic accounts, leading executive engagement and high-value deal cycles. 
  • Champion data-driven decision-making through CRM hygiene, forecasting accuracy, and pipeline and health reporting. 
  • Drive adoption of digital tools and reporting rigor across the sales organization to improve predictability and visibility.

Qualifications and Candidate Background

The ideal candidate will have:

  • 15+ years in B2B sales leadership, including experience running national or multi-site sales organizations. 
  • Experience leading labor-based, multi-site services businesses (hourly workforce, bill-rate / pay-rate models) or tech-enabled, vendor-managed services; exposure to the security ecosystem strongly preferred for credibility with the team.
  • Proven track record owning $100M+ in revenue responsibility with strong new-business and retention outcomes.
  • Demonstrated turnaround experience rebuilding or scaling an underperforming sales team or segment. 
  • Proven experience operating with or within private equity-backed environments, thriving under the rigor, pace, and performance expectations required to deliver aggressive growth and EBITDA improvement targets. 
  • Strong proficiency leveraging CRM, CPQ, analytics, and reporting tools to drive operational rigor; digital and reporting literacy is a non-negotiable.
  • Ability to lead a layered team of VPs and directors, with strong coaching, accountability, and talent development. 
  • A mature, influential, and diplomatic leader who can both challenge and support sales strategy and earn the trust of the team. 
  • Command of pricing nuance and value selling over transactional, discount-led wins.

Location

This position is remote with 50% travel expected.

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