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The role involves managing and scaling high-velocity paid acquisition campaigns across multiple channels to optimize CAC and ROAS. You will also lead creative briefings, analyze performance data, and develop automation playbooks to drive user growth.
We're looking for a hands-on User Acquisition / Performance Marketing Specialist to scale paid acquisition channels and double down on growth alongside the CMO. This fully remote role focuses on managing high-budget campaigns, testing new channels (Meta, TikTok, Snapchat, Native, ASA), and continuously optimizing creatives and landing page funnels to grow the user base from 30M to 100M.
Key Responsibilities
Campaign & Channel Ownership: Run, scale, and optimize high-velocity paid campaigns across major channels to lower CAC and raise ROAS/LTV.
Performance Analysis: Monitor daily KPIs using GA4, Voluum, and internal dashboards to guide media strategy and cohort analysis.
Creative & Funnel Optimization: Own creative briefings (hooks, angles, formats) and collaborate with content/product teams to test high-converting landing pages.
Partnership & Media Strategy: Negotiate deals with traffic sources, test new ad networks, and adapt to platform or algorithm changes.
Systems & Scaling: Build automation tools, playbooks, and testing pipelines to efficiently scale existing campaign budgets by 3x+.
Qualifications & Requirements
Experience: 4–10+ years in performance marketing/UA, managing budgets ranging from $300K to $1M+/month.
Technical & Analytics Skills: Fluency with ad networks (Meta, TikTok, Snapchat, ASA, Native), GA4, Voluum, tracking setups, and landing page optimization.
Mindset & Communication: Fast-paced executor with strong creative instincts, goal-oriented mindset, and fluent English communication skills.
Domain Comfort: Comfortable advertising products powered by uncensored AI models and content (#NSFW).
Bonus Backgrounds: Experience with subscription models, CAC/LTV frameworks, or regulated/sensitive verticals (e.g., dating, femtech, telehealth).
Company & Benefits
Work Setup: Fully remote work with flexible B2B or employment contracts.
Time Off & Events: 20 days paid PTO per year plus an annual in-person team gathering.
Perks & Allowances:
Monthly health insurance allowance + OpenUp mental health access for employee and family.
Co-working stipend
Professional learning and development budget.
Hardware provided
Premium access to AI tools (ChatGPT, Claude Code, Cursor, Hugging Face).
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