Product Marketing Manager (Partnerships & BD Enablement)

 Posted a day ago
  
 France
  
⭐ 2-5 years experience
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AI Summary

Develop and execute a premium B2B marketing strategy to elevate the Introducing Broker program and equip Business Development teams with high-impact sales enablement tools. This includes creating pitch decks, optimizing partner onboarding journeys, and conducting competitive market analysis.

We are looking for an experienced Product Marketing Manager (Partnerships & BD Enablement) to join JustMarkets and strengthen our global Introducing Broker (IB) program. In this role, you will create impactful sales enablement materials, develop partner-focused marketing assets, and support Business Development teams across multiple regions. You will have the opportunity to shape the Partner Marketing function from the ground up, collaborate with cross-functional teams, and directly contribute to the growth and positioning of our global partnership program.

Responsibilities

  • Develop and execute SEO strategies to grow organic traffic, visibility, and qualified leads in the LATAM region
  • Conduct regular technical, on-page, and off-page audits, and ensure timely implementation of improvements
  • Perform keyword research and clustering, optimizing content and landing pages for high-value queries related to Forex, CFDs, commodities, and crypto
  • Monitor and improve technical SEO: site speed, crawlability, indexation, Core Web Vitals, and structured data
  • Manage the backlink profile, including link-building initiatives and mitigating toxic link risks
  • Track, analyze, and report SEO performance using GSC, GA, Ahrefs, SEMrush, and Screaming Frog
  • Collaborate with cross-functional teams (content, product, design, development, marketing) to embed SEO best practices into every project
  • Identify content gaps to strengthen topical authority, and stay current on SEO trends and algorithm updates across multilingual platforms

Requirements

  • 2+ years of experience as a Product Marketing Manager, B2B Marketer, or Sales Enablement Specialist
  • Strong understanding of partnership marketing, affiliate marketing, or Introducing Broker (IB) programs
  • Experience creating B2B sales enablement materials, including pitch decks, one-pagers, case studies, and sales presentations
  • Experience working with international or multi-regional teams
  • Strong copywriting and content creation skills for B2B audiences
  • Experience collaborating with cross-functional teams, including Business Development, Product, Design, and Content
  • Strong analytical skills with experience evaluating marketing performance and partner funnels
  • Excellent stakeholder management and communication skills
  • Upper-Intermediate English level

Will be a plus

  • Understanding of rebate structures, multi-tier commission models, spreads, leverage, and Client Lifetime Value (LTV)
  • Experience writing B2B content for landing pages, onboarding email sequences, and partner portals
  • Knowledge of the financial/trading industry (Forex, CFDs, crypto, commodities)

We offer

  • The opportunity to work on a high-traffic, international project across multiple markets, influencing SEO strategy on a global scale
  • The chance to design and implement SEO strategies for both existing and new markets, using a wide range of tools and experimenting with innovative approaches
  • 20 paid vacation days per year
  • 10 paid sick leave days per year
  • Public holidays as per the company's approved Public holiday list
  • Medical insurance
  • Opportunity to work remotely
  • Professional education budget
  • Language learning budget
  • Wellness budget (gym membership, sports gear and related expenses)

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