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You will own and optimize paid media campaigns across multiple channels while managing marketing systems and HubSpot operations to drive pipeline growth. Additionally, you will collaborate with Sales and Marketing teams to improve lead management, data quality, and reporting accuracy.
We're looking for a Performance Marketing & Marketing Operations Manager to drive paid media performance and manage the marketing systems that support our growth.
Reporting to the Director of Demand Generation, you'll own campaign execution, budget optimization, and HubSpot operations, helping us reach AI research labs and enterprise AI teams. This is a hands-on role for someone who enjoys turning marketing strategies into measurable pipeline, improving processes, and using data to make smarter decisions.
\nWithin your first 90 days, you'll have taken ownership of our paid media programs, identified opportunities to improve campaign performance, and strengthened our marketing operations.
You'll establish clear performance benchmarks, improve lead routing and scoring, and deliver reporting dashboards that Marketing and Sales can rely on. Success means maintaining paid media spend within the plan, reducing cost per SQL, and building a more reliable view of marketing's contribution to pipeline.
At Appen, we foster a culture of innovation, collaboration, and excellence. We value curiosity, accountability, and a commitment to delivering the highest quality AI solutions for frontier models.
You'll work on complex challenges that shape the future of AI across industries and geographies, alongside talented people in a culture that values humility over ego. You'll have the flexibility to deliver in a way that works for you and your team, supported by tools, resources, and development opportunities to continue to build your capability over time.
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