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The Founding GTM Lead will build and own the end-to-end sales, marketing, and product-led growth engines to drive customer acquisition and revenue. This role involves working directly with the founder to define market positioning, develop strategic partnerships, and leverage AI to scale operations.
Bridge is the meeting platform for people and AI agents, replacing legacy video conferencing and disparate meeting tools with one collaborative workspace.
As our Founding GTM Lead, you’ll be one of the earliest members of the team and work directly with the founder to shape how Bridge reaches the market, earns its place in the category, and scales.
You’ll have the freedom, resources, compensation, and equity to do the most ambitious work of your career, operate at your full potential, and help build a company that defines how people meet and work for decades to come.
Build the sales and partnerships engine
Own the full B2B sales cycle from prospecting to close
Build pipeline across startups, teams, and enterprise accounts
Convert individual adoption into team and company expansion
Develop repeatable outbound, demo, pilot, and expansion playbooks
Own forecasting, pipeline, revenue targets, and sales metrics
Use AI tools for prospecting, research, personalization, and sales automation
Bring customer feedback into product, pricing, and positioning
Develop strategic partnerships and new monetization opportunities alongside the founder
Lead marketing and product storytelling
Own positioning, messaging, and product narratives
Lead product marketing across launches, demos, landing pages, email, social, and sales materials
Turn product capabilities into clear, compelling content
Develop influencer, creator, community, and partnership programs
Run campaigns across paid, lifecycle, social, and emerging channels
Use AI systems to accelerate research, content, personalization, and campaign execution
Drive product-led growth
Own traffic, signups, activation, conversion, retention, referrals, and expansion
Lead SEO, AEO, and GEO strategy
Build viral loops across invites, sharing, collaboration, and referrals
Turn meeting participants into future users and hosts
Partner with product and engineering on onboarding, activation, and conversion
Use product behavior and data to prioritize growth experiments
Apply AI to acquisition, activation, retention, and expansion
Experience across B2B SaaS sales, marketing, growth, or GTM
Track record of driving customer acquisition, pipeline, or revenue
Strong product marketing, storytelling, and content instincts
Experience with product-led growth and bottom-up adoption
Ability to understand and market technical products
Familiarity with AI products, agents, LLMs, and modern AI GTM tools
Experience with outbound sales, SEO/AEO/GEO, partnerships, or viral growth
Highly analytical, resourceful, and comfortable building from scratch
Strong written and verbal communication skills
Located in the United States
Equity + compensation: Meaningful ownership and compensation
Founding-level impact: Help define the company’s GTM function
Direct influence: Work closely with the founder and product team
High autonomy: Own major outcomes with freedom
AI-native environment: Work at the cutting-edge of applied AI
Remote-first: Work from anywhere in the United States
Unlimited PTO: Flexible time off (output is more important than hours)
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