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AI Summary

The Consumer Sales Strategy Manager will analyze market data and customer behavior to develop actionable sales strategies and go-to-market recommendations. They will also partner with cross-functional teams to manage strategic projects and maintain performance dashboards for leadership.

Company Description

At Lakeshore, we create innovative learning materials and world-class guest experiences for teachers, parents and children. Since 1954, we’ve grown into a global community—with a thriving e-commerce business, multiple catalogs, over 50 stores, a peerless national sales force, plus international offices that support our preeminent supply chain division. But today we’re working better, smarter and faster than ever—and setting our sights even higher. We’re building an infrastructure designed for scalability, embracing data-driven decision-making and using technology to improve efficiency and ensure the best tools for the best work. Most importantly, we continue to invest in a diverse team of inquisitive top talent who fuel each other’s passions and curiosity, take risks, try new things and believe that every new day brings opportunities for growth.

Job Description

At Lakeshore, every decision we make connects back to one thing: getting great learning materials into the hands of educators, families, and kids. As a Consumer Sales Strategy Manager on our Sales Operations team, you'll turn market signals, customer data, and competitive insights into clear recommendations that shape how we grow — and you'll work alongside teams across the company to help those recommendations actually land. If you like building with data, digging into the 'why' behind sales trends and translating what you find into action, this role was built for you.

A day on the job looks like this:

  • Analyze customer behavior, sales performance, market trends, and competitive dynamics to develop insights and recommendations that sharpen our go-to-market approach.
  • Support the development and execution of eProcurement sales initiatives by identifying opportunities to improve end-user engagement and align program activity with broader business goals.
  • Build and maintain sales reports, dashboards, and presentation materials that give leadership a clear, current picture of performance and priorities.
  • Partner with cross-functional teams — including Retail, Sales, Marketing, Finance, and others  — to gather input, share findings, and keep key initiatives moving forward.
  • Manage workstreams within larger strategic projects, tracking progress, flagging risks, and keeping stakeholders informed through organized, concise communication.
  • Prepare executive-ready presentations and briefings, handling sensitive data and business information with care and discretion.

Qualifications

Got the skills and experience? Here’s what we’re looking for: 

Required: 

  • 3–5 years of experience in sales strategy, analytics, consumer insights, or a closely related business role.
  • Demonstrated ability to analyze complex data sets and translate findings into clear, actionable recommendations.
  • Strong written and verbal communication skills, including experience preparing materials for senior audiences.
  • Highly skilled with Microsoft Office (Excel, PowerPoint, Word, Outlook, SharePoint)
  • Experience and comfort working with data sets and across multiple analytics tools and platforms 
  • Experience with eProcurement portals or B2B sales processes.

Preferred: 

  • Bachelor's degree in business, marketing, economics, math or a related field — or equivalent experience.
  • Familiarity with customer segmentation methods or sales performance frameworks.
  • Experience working in a retail, education, or consumer products environment.

What sets you apart: 

  • You make complexity simple — whether you're building a slide for the SVP or explaining a data trend to a cross-functional partner, your communication lands clearly the first time.
  • You connect dots others miss, drawing links between customer signals, market shifts, and internal priorities to surface insights that actually move the needle.
  • You stay organized without losing the big picture, managing multiple workstreams while keeping an eye on what matters most to the business.

Additional Information

And here’s our end of the bargain!

At Lakeshore, we pay local market wages for employees that reside within Los Angeles and Orange Counties. For employees residing outside of Los Angeles and Orange Counties, pay is based on national market.

For this position, new employees joining Lakeshore are typically brought into the organization at a salary rate between $61,500-$75,000 depending on relevant experience & skillset.

This range is indicative of projected hiring range. The annual base compensation will take into account each candidate's relevant experience, location, and skillset.

  • Bonus eligible
  • Paid leave for new parents to support work/life balance and family bonding
  • Excellent medical/dental and vision coverage—EPO, PPO and HSA
  • 401(k) retirement plan with company contribution (because you will retire someday)
  • Flexible benefits—choose what you like, ignore the rest
  • On-site preschool for our employees’ children
  • On-site employee gym for all levels/fitness needs
  • Generous employee discount
  • Casual dress…and we really mean it

At Lakeshore, we know our diversity makes us stronger, and when everyone feels included and valued, we all win. We strive to embrace our differences and create an intentionally diverse and inclusive community that is representative of the teachers, families and children we serve.

We know we couldn’t do the extraordinary things we’re doing without the people on our team. Thanks to the passion and enthusiasm of this spectacular group, Lakeshore is more than a great place to work—it’s a great experience to be part of. Day in and day out, we give everything we’ve got to create products that instill a sense of wonder and foster a true love of learning. To help maintain this high bar for success, we’re constantly on the lookout for people to join us. So if you’re a down-to-earth professional who shares our desire for making a difference, we’d love to hear from you. 
 
To learn more about Lakeshore, visit www.lakeshorelearning.com/careers 
 
Equal Employment Opportunity Policy
People are selected to become members of the Lakeshore family based on skill, merit and mind-boggling talent—not based on race, color, creed, sexual orientation, gender or gender identity, marital status, domestic partnership status, military status, religion, age, national origin, ancestry, alienage, AIDS or AIDS-related complex status, genetic information, predisposition or carrier status, status as a victim of domestic violence, physical or mental disability, or any other characteristic protected by applicable law. If things aren’t equal, we all lose.

To learn about how we collect and use Applicant information, please visit our Employee/Applicant Privacy Policy.

Lakeshore is an E-Verify employer. We use E-Verify to confirm the employment eligibility of all newly hired employees.

Some of the recruiting platforms and tools Lakeshore uses rely on artificial intelligence to help identify potential candidates. The people at Lakeshore review candidates and make all hiring decisions.

Please see the E-Verify Participation Poster and Know Your Rights Poster in English and Spanish for more information. INDRLL1

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