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AI Summary
The B2B Marketer will be responsible for owning content creation, including blogs, LinkedIn posts, emails, and case studies. They will also plan, run, and optimize B2B marketing campaigns, particularly on LinkedIn Ads, while tracking results and collaborating with sales.
Omtera is a strategy and technology consultancy working with leading SaaS partners to help companies grow through data-driven marketing and digital transformation. We’re looking for a hands-on B2B Marketer to own our content and demand generation efforts.
Tasks
What you’ll do:
- Create content: blogs, LinkedIn posts, emails, case studies
- Plan, run, and optimize B2B marketing campaigns (especially LinkedIn Ads)
- Own and improve lead generation performance
- Track results, analyze performance, and optimize campaigns based on data
- Work closely with sales and partnerships on messaging and pipeline growth
Requirements
What we’re looking for:
- 2–3 years of experience in B2B marketing
- Strong English writing and content creation skills
- Hands-on experience with LinkedIn Campaign Manager / LinkedIn Ads
- Performance- and data-driven mindset
- Comfortable owning campaigns end-to-end and working independently
Nice to have:
- Experience with SEO, HubSpot, or similar tools
- Background in SaaS, tech, or consulting
Benefits
What we offer:
- Close collaboration with the marketing teams of SF-based global brands (Braze, Mixpanel, Asana)
- A dynamic, experimentation-driven environment to grow and learn
- Work with fully global clients and gain true international experienceA fully remote work setup
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