Account Manager, Paid Media

About the role

The Account Manager, Paid Media serves as a primary point of contact for franchise clients, responsible for fostering strong relationships and supporting campaign execution. This role requires a thorough understanding of client goals and a proactive approach to addressing performance and satisfaction concerns. The Account Manager collaborates closely with Account Optimization Specialists and Marketing Assistants to ensure strategic implementation.

What you'll do

• Client Relationships: Exemplary client management relationships with franchise clients, building rapport and trust through regular and proactive communication.
• Escalation: Immediately escalate client satisfaction concerns to Strategists/Supervisors to ensure timely resolution.
• Performance Analysis & Optimization: Develop a deep understanding of client goals and work to meet/exceed them through thoughtful strategies and execution. Regularly review performance metrics and communicate insights.
• Collaboration: Coordinate effectively with Account Associates for seamless campaign optimization and execution.
• Knowledge Sharing: Share knowledge, learnings, and best practices with teammates to foster collective growth and improve service quality.
• Attention to Detail: Work effectively and efficiently across a high volume of accounts, maintaining accuracy and quality.
• Strategy Planning: Assist with strategy planning for larger accounts, with direction from Strategists and Supervisors, identifying opportunities for growth and improvement.

Required Qualifications

• 1+ years of client-facing experience in an agency setting, including experience reporting on client data, driving strategy, and other forms of regular communication directly with clients.
• 1-2 years of in-platform Google Ads and Meta Ads optimization experience.
• Demonstrated ability to manage multiple lead generation campaigns and meet performance goals independently.

Preferred Qualifications

• Client-Focused: Dedicated to building strong client relationships and ensuring satisfaction.
• Communicator: Excellent verbal and written communication skills for client interactions.
• Detail-Oriented: Ability to manage a high volume of accounts with precision.
• Collaborative: Works effectively with internal teams to achieve client goals.
• Problem Solver: Proactive in identifying and escalating potential issues.