Account Executive, New Business — Mid-Size Districts (K12 Sales)

Account Executive, New Business — Mid-Size Districts
Daybreak Health | 100% Remote | Full-time

About the role
Pure new-logo, outside sales. You generate your own pipeline and you close it. No renewals, no upsell book. Roughly 40% prospecting, 60% running deals end to end. You'll sell into school districts with 2,000–5,000 students across Daybreak's eight active states, where we already have signed partnerships and referenceable outcomes.

What you'll do

• Self-source the large majority of your pipeline through cold outreach, regional conferences, cabinet-level networking, and referrals from current district partners
• Hit weekly and monthly activity targets on calls, emails, sequences, and conference touches
• Partner with Marketing's lead-gen motion, including AI-assisted outbound tools, to turn sourced leads into qualified meetings
• Run every deal solo: discovery, demo, proposal, close, ideally under 30 days
• Navigate Superintendents, Student Services Directors, and Special Education and Mental Health leaders
• Hand off closed-won districts to CSM activation-ready with a clean transition brief

Skills

• Outbound prospecting and pipeline generation
• Full-cycle closing (discovery through contract)
• Public sector and K-12 district selling
• Multi-stakeholder navigation
• Salesforce and CRM hygiene
• Strong written and verbal communication
• Practical use of AI tools for personal productivity

Who thrives here

• Genuinely likes prospecting as much as closing
• Self-directed and comfortable owning your own number without hand-holding
• High activity tolerance, steady week over week
• Resilient with cold outreach and long silences
• Mission-driven about student mental health
• Coachable and willing to share what works with the team

Qualifications
Must-haves

• 3–6+ years of outbound B2B sales with a track record of self-sourced pipeline
• Experience selling into K-12 districts or comparable public-sector buyers
• Comfort with faster, less-layered mid-size district cycles
• Confident running discovery and demos solo
• Salesforce proficiency

Nice-to-haves

• Built or improved a prospecting playbook other reps adopted
• Existing relationships with Superintendents, Cabinet, or Student Services leaders in our active states
• Familiarity with Title IV, IDEA, Medicaid, and state mental health funding and how they shape buying timelines
• High-growth startup experience on a lean, metrics-driven GTM team