The Director of Paid Media will lead the paid-media strategy, unify operating standards across two brands, and manage the service line's P&L and growth. They are responsible for coaching team leads, driving innovation through AI enablement, and ensuring KPI attainment across a large portfolio of client accounts.
Manage a portfolio of 35-40 orthodontic and dental partners by providing high-touch growth strategy coaching and marketing performance oversight. Collaborate with internal teams to identify performance friction points and implement actionable plans to improve partner ROI and retention.