The role involves identifying, onboarding, and managing partnerships with crypto KOLs, trading communities, and professional traders to drive platform growth. You will also coordinate with internal teams to execute promotional programs and monitor the effectiveness of acquisition initiatives.
Manage a portfolio of accounts to drive growth, engagement, and total value locked while proactively mapping client needs and trading profiles. Develop tailored commercial solutions and relay product feedback to internal teams to ensure client requirements are met.
The Institutional Sales Lead will drive sales and manage relationships with institutional clients, market makers, and liquidity providers to ensure platform liquidity and growth. They will also collaborate with internal product and engineering teams to refine trading infrastructure and institutional sales strategies.
Develop and execute creative campaign concepts that translate complex product positioning into compelling stories that drive global product adoption. Direct the visual and motion strategy across all channels while ensuring creative output is aligned with business growth metrics.
Design and operate production systems within a complex trading environment, ensuring reliability and correctness. Collaborate with peers through code reviews and design discussions to resolve ambiguity in product logic.