Social Media Specialist

Looking to take your career to the next level? Then this role is for you!

Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!

Profile Requirements:

• Min 2.5 Years of Proven Experience in Social Media Management, Social Media Content Creation, Community Management, Video Editing, Digital Marketing, or a similar role
• Strong understanding of Instagram, Facebook, TikTok, YouTube, and short-form social media
• Experience creating Reels, TikToks, YouTube Shorts, Stories, and other short-form content
• Experience editing videos for social media
• Comfortable reviewing longer livestream footage and identifying the best moments to repurpose
• Experience with CapCut, Adobe Premiere Pro, Canva, or similar editing and design platforms
• Strong understanding of hooks, pacing, captions, transitions, music, and short-form video editing
• Comfortable actively engaging with followers and online communities
• Strong understanding of how tagging, commenting, messaging, and community engagement can increase visibility
• Ability to build relationships with followers and encourage repeat engagement
• Strong written communication skills
• Ability to create engaging captions and calls to action
• Creative mindset with the ability to independently generate content and promotional ideas
• Strong understanding of social media trends and what causes people to stop scrolling
• Ability to consistently produce a high volume of quality social content
• Strong organizational and time-management skills
• Comfortable working around a frequently changing live-show schedule
• Knowledge of or genuine interest in sports cards, Pokémon cards, trading cards, collectibles, or live card breaking is strongly preferred
• Familiarity with live-selling platforms and online card-breaking communities is a major plus
• Understanding of sports teams, players, rookies, card products, Pokémon, card sets, chase cards, and collecting terminology is a major plus
• Experience with e-commerce, live selling, sports, gaming, collectibles, or entertainment brands is preferred
• Self-motivated, responsive, creative, and comfortable taking initiative

Core responsibilities:

• Actively help increase attendance and viewer counts for live card shows
• Engage with viewers and collectors during live shows
• Tag relevant followers, customers, collectors, and community members during shows when appropriate
• Identify previous viewers who have left a live room and help re-engage them when appropriate
• Reach out to existing followers and community members to make them aware of active or upcoming shows
• Help bring previous buyers and viewers back into future shows
• Engage with people participating in other relevant live rooms and online collector communities when appropriate
• Identify collectors who may be interested in specific sports, teams, players, Pokémon products, card sets, or upcoming breaks
• Build relationships with repeat viewers and help strengthen the online community
• Respond to social media comments, mentions, messages, and other audience interactions
• Encourage followers to participate in live shows, auctions, breaks, giveaways, and upcoming events
• Maintain an active presence before, during, and after important live shows
• Promote upcoming live shows across Instagram, Facebook, TikTok, YouTube, and other relevant platforms
• Create countdowns, reminders, announcements, and promotional posts for upcoming shows
• Create Stories immediately before and during shows to encourage followers to join
• Post reminders when a show is starting or already live
• Highlight exciting products, teams, cards, and opportunities available in upcoming shows
• Create urgency and excitement around new releases, special breaks, giveaways, and featured products
• Create and publish Instagram Reels, TikTok videos, YouTube Shorts, Facebook Reels, Stories, static posts, and graphics
• Review live-show recordings and identify the most exciting moments for social media
• Turn longer live-show footage into short, engaging clips
• Create short-form videos featuring big pulls, rare cards, customer wins, exciting reactions, new products, and memorable show moments
• Edit videos with strong hooks designed to capture attention within the first few seconds
• Add captions, subtitles, text overlays, transitions, music, sound effects, zooms, graphics, and other editing elements
• Create highlight videos showcasing the best pulls from individual shows
• Create weekly or monthly "best pulls" and highlight compilations
• Create content featuring sports cards, Pokémon cards, trading cards, and other collectibles
• Create content around popular athletes, rookies, teams, Pokémon characters, card sets, releases, and hobby trends
• Highlight new inventory and upcoming product releases
• Create product-focused videos and graphics
• Create educational or entertaining content around cards and collecting when appropriate
• Create behind-the-scenes content that helps followers connect with the personalities and community behind the live shows
• Repurpose successful content across multiple social media platforms
• Adjust video dimensions, length, captions, and formatting for each platform
• Create compelling thumbnails, cover images, and graphics
• Maintain consistent branding and visual presentation across platforms
• Write engaging captions, headlines, hooks, and calls to action
• Use hashtags, keywords, tags, trending sounds, and platform-specific features strategically
• Stay current on sports card, Pokémon, trading card, and collectibles trends
• Monitor popular players, teams, rookies, card releases, Pokémon sets, chase cards, and other hobby trends
• Identify timely content opportunities based on major sports events, player performances, new releases, and collector interest
• Stay current on trending Reels, TikTok formats, sounds, memes, editing styles, and social media trends
• Monitor other successful sports card, Pokémon, collectibles, and live-selling accounts for content ideas
• Identify content and promotional strategies that could increase live-show attendance
• Maintain an organized social media content calendar
• Coordinate social content with the live-show schedule
• Ensure important shows receive sufficient promotion before they begin
• Schedule and publish content consistently throughout the week
• Maintain an organized library of raw footage, edited clips, card images, graphics, and other digital assets
• Track which live-show moments have already been turned into content
• Maintain a backlog of content that can be published between shows
• Track social media performance including views, reach, watch time, engagement, shares, saves, comments, follower growth, and clicks
• Pay particular attention to which posts and promotions result in increased live-show attendance
• Identify which products, cards, players, teams, Pokémon sets, and content styles generate the strongest response
• Test different hooks, video lengths, thumbnails, posting times, calls to action, and promotional strategies
• Track follower and community growth over time
• Provide feedback regarding what content is driving the most engagement and viewers
• Continuously develop new ideas for bringing more collectors into live shows
• Assist with additional social media, audience growth, community engagement, and promotional initiatives as needed

Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities.

Please attach your CV and we will be in touch for a confidential chat. Let's do great things together!

This is a remote position.