Senior/Staff Product Manager - Automotive FinTech & Digital Retailing

About AutoFi

AutoFi is the leading provider of digital commerce technology that powers the sales and finance experiences for the most innovative brands and dealers in automotive. The AutoFi platform enables a more transactional buying experience with $4B in funded loans processed through AutoFi annually. AutoFi’s dynamic selling platform empowers dealers to sell vehicles more efficiently and profitably, both online and in the showroom. We are funded for years of future growth and backed by investors including Crosslink Capital, Santander Holdings USA, SVB Financial Group, Ford, BMW iVentures and JP Morgan Chase.

Our team is diverse - spread out across the U.S. and Canada, we have backgrounds from finance and technology as well as deep experience in all areas of the auto space. We’re empathetic, gritty, curious, and humble owners of this business and are supported by some of the biggest names in the auto and financial industries as commercial partners. We’ve never been more excited about the opportunity in front of us to help transition the auto industry from offline to online. If changing a trillion-dollar industry sounds exciting, we’d love to hear from you.

For more information, visit www.autofi.com.

We're looking for an exceptional Senior/Staff Product Manager who brings deep automotive industry expertise, a passion for building innovative software, and an entrepreneurial mindset. This is an opportunity to help shape the future of automotive retailing, financing, and AI-powered commerce.

About the Role

As a Senior/Staff Product Manager, you will drive product strategy, innovation, and execution across critical areas of our automotive technology platform, including Desking, Lending, Finance & Insurance (F&I), Leasing, Digital Retailing, and eCommerce.
We need someone who understands the complexities of the automotive buying and financing journey—from structuring deals and calculating payments to lender integrations, credit applications, financing options, and the digital customer experience.

You are a strategic thinker who is equally comfortable rolling up your sleeves, solving complex problems, and shipping products that deliver measurable business results.
AI isn't just something you're curious about—it's something you actively use every day. You embrace AI to accelerate research, product discovery, analysis, prototyping, and execution. You are constantly exploring how AI can transform both the products we build and the way we work.

This role is ideal for a product leader who thrives in a fast-paced, high-growth environment, operates with a startup mentality, and takes full ownership from concept through launch and optimization.

• 6+ years of Product Management experience, with significant experience building and scaling B2B SaaS, FinTech, eCommerce, Digital Retailing or automotive technology products.
• Direct automotive software experience is highly preferred, with demonstrated expertise in one or more of the following: Desking, Lending, F&I, Leasing, Digital Retailing, or automotive eCommerce.
• Proven track record of owning complex products and delivering measurable business outcomes.
• Strong understanding of dealership operations, automotive financing workflows, and the broader automotive technology ecosystem.
• Demonstrated daily use of AI tools in professional workflows, with the ability to provide specific examples of how AI improves productivity, decision-making, and execution.
• Experience working closely with software engineering teams to deliver technically complex products and integrations.
• Strong analytical skills and ability to use data to inform product decisions and prioritization.
• Excellent communication, stakeholder management, and cross-functional leadership skills.
• Ability to operate independently, navigate ambiguity, and influence without direct authority.
• Startup mentality: Resourceful, adaptable, action-oriented, and comfortable moving quickly with limited structure or resources.

• Experience building, launching, or scaling an AI-powered product or feature, particularly within automotive, FinTech, or SaaS.
• Experience with AI/ML capabilities, large language models (LLMs), generative AI, or intelligent automation.
• Experience working at an automotive technology provider, dealership software company, lending platform, or automotive FinTech startup.
• Knowledge of automotive lender integrations, credit decisioning, loan origination systems, and financing compliance.
• Familiarity with automotive software ecosystems, including DMS, CRM, desking, and digital retailing platforms.
• Experience scaling products in a high-growth startup or entrepreneurial environment.
• Experience driving platform-level product strategy across multiple teams or product lines.

What Makes Someone Successful in This Role

You're an Automotive Expert. You understand how dealerships sell cars, how consumers finance them, and how technology can improve the entire process.
You're AI-Forward. You don't wait for someone to tell you how to use AI. You actively experiment, learn, and incorporate it into your daily work.
You're a Builder. You enjoy turning complex problems into intuitive, scalable products that customers love.
You Think Strategically and Execute Tactically. You can define a compelling long-term vision and dive into the details required to make it happen.
You Have a Startup Mentality. You move with urgency, embrace ambiguity, challenge the status quo, and take ownership of results.
You're a Collaborative Leader. You influence teams, build alignment, and drive results without relying on formal authority.

Why AutoFi?

At AutoFi, you'll have the opportunity to help shape the future of automotive commerce and financing. You'll work on meaningful industry challenges, collaborate with talented teams, and build technology that directly impacts dealerships, lenders, and consumers.
If you're passionate about automotive technology, energized by the possibilities of AI, and thrive in an environment where innovation and execution go hand in hand, we'd love to hear from you.

What's in it for you:

- We offer full training and a competitive total rewards package along with great benefits

- Medical, Dental & Vision coverage - 100% premium coverage for employee / 50+% for dependents

- Flexible work hours

- Remote environment

- Competitive pay

- Visionary leadership team

- Growth opportunities within a dynamic culture

- Wellness & cultural initiatives (fitness challenges, wellness webinars, virtual games, regional activities, etc.)

- Up to $1K per year for employee professional development

- Stock options - we are all owners!

Individual compensation decisions are based on a number of factors, including the candidate’s experience and qualifications and local market conditions. Please note, the foregoing salary range does not reflect an employee’s total compensation package, which may include bonus, company equity, and health benefits.

AutoFi is an equal opportunity employer.  Individuals seeking employment are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, sexual orientation, gender identity or other protected status under all applicable laws, regulations, and ordinances.

Personal Information submitted as part of your application is subject to our website privacy policy, located at https://www.autofi.com/privacy-policy/