Senior Marketing Manager

Who is HelloKindred?

HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.

Our vision is to make work accessible and people’s lives better. We do this by disrupting traditional employment barriers – connecting ambitious talent to flexible opportunities with trusted brands.

Anticipated Contract End Date: October 18, 2027 (mat leave cover)

Our client in the global professional services industry is looking for a Senior Marketing Manager to provide maternity leave coverage for a critical senior marketing role supporting Reinvention Services. This position is responsible for leading high-impact marketing programs that drive product and offering activation, requiring the ability to independently manage complex, cross-functional initiatives with minimal ramp-up time. The successful candidate will lead strategic marketing execution, stakeholder engagement, governance, and integrated campaign delivery while leveraging modern B2B marketing practices and AI-enabled approaches to support business growth.

What you will do:

• Lead end-to-end marketing programs for strategic offerings and products.
• Develop and execute integrated marketing initiatives across multiple stakeholders and workstreams.
• Create strategic messaging, content, and sales enablement assets that support business growth.
• Drive product marketing strategies aligned with organizational objectives.
• Manage program governance, budgets, timelines, risks, and cross-functional dependencies.
• Build and maintain strong relationships with executive stakeholders.
• Ensure marketing initiatives align with brand standards and business priorities.
• Coordinate cross-functional teams to deliver high-impact marketing programs.
• Apply AI-enabled marketing approaches to improve program effectiveness and operational efficiency.
• Measure marketing performance and recommend continuous improvements.
• Monitor program progress and proactively manage risks and issues.
• Support business growth through effective campaign execution and stakeholder engagement.
• Identify opportunities to optimize marketing processes and delivery.

• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience.
• Extensive experience leading complex B2B marketing programs within large, matrixed organizations.
• Proven expertise in product marketing, offering marketing, or marketing transformation initiatives.
• Strong experience managing integrated, cross-functional marketing campaigns from strategy through execution.
• Demonstrated ability to independently lead strategic marketing initiatives with minimal supervision.
• Experience developing strategic messaging, content, and sales enablement materials.
• Strong knowledge of program governance, budget management, timeline planning, and risk management.
• Experience managing executive-level stakeholders and influencing decision-making across multiple business functions.
• Familiarity with AI-enabled marketing practices and modern marketing technologies.
• Strong analytical, organizational, and project management skills.
• Excellent written and verbal communication skills.
• Ability to balance strategic thinking with hands-on execution in a fast-paced environment.
• Proven ability to manage multiple priorities while maintaining high-quality deliverables.
• Experience measuring marketing performance and driving continuous improvement through data-driven insights.

Candidates must be legally authorized to live and work in the country where the position is based, without requiring employer sponsorship.

HelloKindred is committed to fair, transparent, and inclusive hiring practices. We assess candidates based on skills, experience, and role-related requirements.

We appreciate your interest in this opportunity. While we review every application carefully, only candidates selected for an interview will be contacted.

HelloKindred is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race, colour, religion, sex, gender identity or expression, sexual orientation, age, national origin, disability, veteran status, or any other protected characteristic under applicable law.