Product Marketing Manager

 Posted 21 hours ago
     
 $140K - $180K per year
  
5-10 years experience
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AI Summary

You will own the end-to-end go-to-market strategy for the product portfolio, including launch execution and positioning. Additionally, you will create sales enablement materials and conduct customer research to drive product adoption and revenue.

At Trackforce, we are transforming physical security operations that are managed around the world. As the leading SaaS platform for physical security workforce management, we provide security companies and organizations with a streamlined solution to manage their guard forces, respond faster, operate more efficiently, and reduce costs — all while staying focused on safety and protection.

We support 4,600+ clients across more than 50 countries and are proud to be a growing team of 300+ professionals. With our headquarters in Dallas, Texas, and Centers of Excellence in Montreal, Quebec and Wroclaw, Poland, we collaborate across regions and time zones in a hybrid work environment that combines flexibility, connection, and meaningful impact.

At Trackforce, we operate in both hybrid and remote models, offering flexibility to balance in‑office collaboration with WFH. This approach allows our teams to stay connected while maintaining autonomy and work‑life balance. We are highly focused on delivering value to our customers, and our recent merger has strengthened our position as the market leader in security workforce management software.


Trackforce is the market leader in B2B SaaS for the private security industry, helping to protect people and places that matter. We're hiring a Product Marketing Manager to own go-to-market for our product portfolio across the TrackTik, GuardTek, and Silvertrac platforms.

You'll be the voice of the product in the market and the voice of the market inside Product. You'll lead our wave-based release launches end to end turning the roadmap into sharp positioning, compelling messaging, and sales enablement that drives adoption and revenue.

What you'll do:
• Build differentiated positioning and messaging for distinct security buyers from guard company operators to corporate security directors
• Own end-to-end launch execution: launch plans, assets, cross-functional readiness, and post-launch results
• Equip Sales and Customer Success with enablement: decks, demos, battlecards, and objection handling
• Track adoption and launch performance, partnering on Pendo in-app guidance and KPIs
• Run voice-of-customer research to validate messaging and feed insights back to Product

What you bring:
• 5+ years in B2B SaaS product marketing
• Proven track record owning launches from messaging through adoption
• Exceptional writing and cross-functional leadership through influence
• Comfort with a fast release cadence and data-informed GTM decisions

Remote (US). Competitive base + bonus + benefits

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$140,000 - $180,000 a year
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Working at Trackforce

 

This role is 100% remote, offering flexibility so you can harmonize your personal life with meaningful, global work. Our teams are customer focused, collaborative, and empowered by innovation. Following our recent merger, Trackforce is now the true market leader in security workforce management software — and we’re just getting started.

 

Benefits We Offer

·       Fully remote & flexible work

·       Open Time Off (OTO) policy

·       Medical, dental & vision coverage

·       Health Savings Account (HSA)

·       Life, AD&D & disability insurance

·       401(k) with company match

·       Wellness & mental health support

·       Travel assistance & global support

·       Employee referral program

 

#LI-Remote

 

At Trackforce, we are committed to providing an inclusive, respectful, and discrimination free workplace. We do not tolerate discrimination or harassment of any kind and make employment decisions based on qualifications, merit, and business needs. We proudly comply with local employment laws and are an equal opportunity employer in all locations where we operate.

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