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Sidecar Health

Marketing & Events Coordinator, Broker & Partnerships

Posted 2 hours ago
2-5 years experience
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AI Summary

The role involves end-to-end execution of broker-facing events, including vendor management, budget oversight, and on-site logistics. Additionally, the coordinator will support broader marketing efforts, manage collateral, and assist with lead capture and CRM pipeline handoff.

Sidecar Health is redefining health insurance. Our mission is to make excellent healthcare affordable and accessible for everyone. We know that to accomplish this lofty mission, we need driven people who will make things happen.

The passionate people who make up Sidecar Health’s team come from all over, with backgrounds as tech leaders, policy makers, healthcare professionals, and beyond. And they all have one thing in common—the desire to fix a broken system and make it more personalized, affordable, and transparent.

If you want to use your talents to transform healthcare in the United States, come join us!

About the Role

Sidecar Health's Broker & Partnership Marketing team runs a full calendar of national and regional conferences, sponsorships, and broker-facing events (FL SHRM, national SHRM, GA NABIP, GCHR, golf tournaments, and more) that drive pipeline for the broker channel, alongside ongoing broker communications, RSM enablement, and marketing operations work that continues year-round. This role owns end-to-end event execution and flexes into broader marketing support during lighter stretches of the calendar, so the Director can focus on broker relationships, channel strategy, and program growth.

The person in this seat should be able to run a conference with minimal oversight once direction is set, and should bring existing vendor/logistics experience or the ability to build those relationships fast. 

Location & Travel: Candidates must reside in GA, OH, TX, or FL. Expect up to 30% travel, heaviest in Q3 and around key sponsored events, with lighter months focused on marketing and collateral support.

What You'll Do

  • End-to-end event execution: own the conference calendar; manage timelines, budgets, and vendor relationships for every event from initial planning through post-event wrap-up.
  • Vendor management & negotiation: source and negotiate with vendors for booth activations, swag, signage, and lead capture activity; own the vendor relationship, not just order-placing.
  • Budget ownership: manage event-specific budgets, track spend against plan, and flag variances proactively.
  • On-site event management: represent Sidecar Health at conferences and sponsorship events (travel required, estimated 20-30%); manage booth setup, staffing coordination, and day-of logistics.
  • Lead capture & RSM handoff: own the post-event pipeline: process booth-captured leads, build and maintain RSM outreach toolkits, and track follow-up cadence completion through to conversion.
  • Sponsorship & partnership logistics: manage sponsorship deliverables (golf tournaments, association partnerships) including gifting, signage, and relationship follow-up with sponsor contacts.
  • Marketing collateral & asset management: maintain the broker collateral library (one-pagers, toolkits, presentations); keep materials current and on-brand between production cycles.
  • Campaign & digital support: assist with email marketing, marketing automation platform upkeep (e.g., HubSpot/Pardot-equivalent tools), and light social/content support as broader marketing needs arise.
  • Cross-functional coordination: partner closely with Sales/RSMs, the CMO's office, and outside vendors; keep Jira/SharePoint project tracking current.
  • Continuous improvement: build repeatable playbooks and vendor spec libraries so each event doesn't start from scratch.

What You'll Bring

  • 3+ years of experience in event planning/coordination or marketing coordination, ideally in B2B, healthcare, or insurance/broker-facing marketing.
  • Proven vendor negotiation experience: has managed budgets and vendor relationships independently, not just executed against someone else's plan.
  • Comfortable traveling to and running events on-site; able to manage high-pressure, fast-turnaround logistics calmly.
  • Strong written communicator, comfortable drafting broker- and RSM-facing communications for review and adapting tone across channels.
  • Basic insurance/broker-channel literacy a plus: familiarity with broker/carrier relationships and awareness that insurance marketing materials often carry compliance or filing considerations (training provided; deep expertise not required).
  • Organized self-starter who can manage multiple concurrent events and marketing deliverables without close supervision, and who can shift between event-heavy and marketing-support work as the calendar demands.
  • Experience with lead capture tools, CRM/pipeline handoff, marketing automation platforms, and project tracking tools (Jira, SharePoint) a plus.
  • Reports directly to the Director of Broker & Partnership Marketing; no direct reports initially, with potential to grow the function

What You'll Get

  • Competitive salary, bonus opportunity, and equity package 
  • Comprehensive Medical, Dental, and Vision benefits 
  • A 401k retirement plan 
  • Paid vacation and company holidays 
  • Opportunity to make an impact at a rapidly growing mission-driven company transforming healthcare in the U.S. 

Sidecar Health is an Equal Opportunity employer committed to building a diverse team. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.

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