Growth & Product Marketing Lead

 Posted 6 months ago
  
 Greece
  
⭐ 2-5 years experience
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AI Summary

The Growth & Product Marketing Lead will design, test, and execute strategies to expand Keyvoto's brand presence and convert prospects into long-term customers. Responsibilities include creating engaging content, leading product launches, and producing in-depth marketing materials.

About the Role

Were looking for a creative, hands-on Growth & Product Marketing Lead to drive Keyvotos organic and paid growth. Your mission will be to design, test, and execute strategies that expand our brand presence, engage our audience, and convert prospects into long-term customers.

This role is ideal for someone who loves wearing many hats. One day you might be writing a blog post or editing a product demo video, the next youll be planning a campaign to launch a new Keyvoto feature. Youll combine startup agility with the polish of enterprise-ready SaaS marketing, creating content and campaigns that resonate with both SMBs and large retailers.

Your mission: build awareness, inspire trust, and accelerate growth through compelling storytelling and smart, data-driven marketing.

What You'll Do

  • Social Media & Community: Create engaging content (posts, graphics, short videos) for LinkedIn, Twitter/X, and other channels to showcase our brand and grow a vibrant community.
  • Content Marketing (Blogs & Vlogs): Write compelling blog posts and occasionally produce short-form videos that highlight industry trends, retail tech insights, and Keyvotos thought leadership.
  • Product Launches & Campaigns: Lead the marketing strategy for new product launches and features. Develop messaging, announcements, landing pages, and campaigns that excite and convert.
  • Whitepapers & Guides: Produce in-depth content (e-books, guides, reports) that position Keyvoto as a trusted authority in retail and e-commerce innovation.
  • Customer Success Stories: Transform client wins into case studies, testimonials, and videos that highlight how Keyvoto helps businesses grow.
  • Creative Media & Videos: Create short videos, product teasers, and engaging multimedia assets that bring our brand to life.

Who You Are

  • Experienced Marketer: 2+ years in content, growth, or product marketing, ideally in B2B SaaS or tech startups.
  • Storyteller & Creator: Skilled at writing clear, engaging contentwhether short social posts or long-form reportswith an eye for design and storytelling.
  • Tech & Media Savvy: Comfortable with tools like Canva, Figma, Adobe, or video editing platforms.
  • Data-Driven: You track, analyze, and optimize performance across channels (SEO, campaigns, analytics, A/B testing).
  • Startup Mentality: You thrive in a fast-paced, dynamic environment, and you balance big-picture strategy with hands-on execution.
  • Customer-Centric: You care deeply about customer experience and want to build content that resonates with retailers and brands.

Our Mission

At Keyvoto, we help retailers and brands elevate their product experience by providing them with a powerful platform to manage, optimize, and distribute their product content. Our mission is to empower businesses to deliver seamless, consistent, and engaging product experiences that drive sales and customer loyalty.

Our Culture

We believe in collaboration, innovation, and growth. At Keyvoto, youll join a dynamic and supportive environment where every team member has the freedom to bring ideas to life. We value transparency, accountability, and a customer-first mindset. We learn fast, move fast, and aim hightogether.

What We Offer

  • Competitive salary
  • Work from home / remote-friendly flexibility
  • Career growth opportunities
  • Training and development programs
  • Work-life balance
  • A dynamic and supportive work environment

How to Apply

Does this role sound like a good fit? Send us your CV and a short note about why youd like to join Keyvoto at hr@keyvoto.com.

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