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Growth Marketing Manager (AI EdTech)

Posted 4 months ago
2-5 years experience
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AI Summary

Own and scale user acquisition across various paid and organic channels to bring in paying users. Analyze campaign performance and iterate strategies based on data and a self-proposed KPI framework.

About Us

Rescrito is a revenue-generating AI-powered platform for academic writing and research — helping students and researchers structure, draft, cite, and refine essays, theses, dissertations, and reports. Rescrito serves a broad Spanish-speaking audience, with current growth priority on Latin American markets.

About the Role

We’re looking for a Growth Marketer who can bring in paying users through any channel. SEO, Meta Ads, TikTok, Google, Reddit, or Influencer Marketing — you choose what works best. You'll get full ownership of your strategy and budget, with a clear focus on profitable user acquisition and solid unit economics.

Key Responsibilities

  • Own and scale user acquisition across any effective channel that works (SEO, Meta Ads, TikTok, Google Ads, Reddit, Influencers, UGC, etc.).
  • Independently launch, test, and optimize campaigns or content strategies to bring in paying users.
  • Analyze campaign performance and iterate based on data
  • Propose your own KPI framework and acquisition metrics based on your experience

What We’re Looking For

  • Experience in AI / EdTech (Mandatory): Proven experience driving user acquisition or SEO/Growth for AI writing tools, academic research assistants, essay generators, or student SaaS products.
  • Flexible Channel Background: Strong track record in scaling acquisition through either Paid Ads (Meta, TikTok, Google) or Organic Channels (SEO, Link Building, Content, UGC/Viral Marketing).
  • Strong analytical skills — comfortable making decisions based on data and performance metrics, not assumptions
  • Structured, systemic thinking — able to see the big picture while managing execution details
  • Comfortable working independently, testing fast, and owning results end-to-end

What We Offer

  • Fully remote, flexible schedule
  • Real autonomy — freedom to propose and own your approach to channels, budget, and KPIs
  • Opportunity to grow from an early marketing team member into a key leadership role as the company scales
  • Flexible engagement structure

Ready to grow Rescrito with us? Apply today! 🚀

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