Demand Generation Manager

Overview

We're looking for a demand generation manager to help execute the campaigns that fill our pipeline. Reporting to the CCO of the Tech, Media, Communications and Travel portfolio, this role supports the day-to-day execution of multi-channel campaigns and helps manage lead flow into sales. 

Benefits & Time Off: As a full-time position, Company benefits are offered in compliance with the Affordable Care Act (ACA), state and federal law, and Company policies. These benefits include Medical, Dental, Vision, Employee Assistance Program, Life and Accidental Death & Dismemberment, Short Term Disability, Long Term Disability, Accident, Critical Illness, Hospital Indemnity, Legal, Identity Protection, Pet Insurance, and 401k.Full-time employees are eligible to receive paid time off (PTO) benefits based on the Company’s current paid time off policies and in accordance with applicable state law. Further, Colorado residents are eligible for Paid Sick and Safety Leave, per applicable state law provisions and Company policy. All benefits are subject to any plan changes at the Company’s sole discretion.

Compensation: this position will be paid on a salaried basis with a pay range between $60,000 and $70,000 annually depending on prior experience. This base pay is subject to all applicable statutory deductions and authorized withholdings as required by law. This base pay is also subject to any authorized deductions to contribute toward the employee’s portion of benefits premiums and/or 401(k) contributions.

EQUAL OPPORTUNITY STATEMENT QUALFON is an equal opportunity employer. QUALFON provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sex (including pregnancy, childbirth and related medical conditions), sexual orientation, gender identity, national origin, age, disability, genetic information (including testing and characteristics), marital status, ancestry, status as a covered veteran, uniformed servicemember status and any other characteristic protected under applicable federal, state or local law.

If you would like to fill out a Voluntary Self-Identification of Disability Form, please visit us at Qualfon.com/join-us - https://qualfon.com/join-us/

Responsibilities

Campaign Execution 

• Build and launch demand generation campaigns across channels – ‘Triple Play’ is one example 

• Support execution of nurture and lead-scoring programs, adjusting based on performance data 

Marketing Automation & CRM 

• Support day-to-day sales enablement 

• Help maintain data hygiene and lead accuracy 

Sales Alignment 

• Coordinate with Sales Operations on lead handoff and qualification criteria 

• Monitor MQL-to-SQL conversion and share observations on funnel friction points 

Reporting & Optimization 

• Track campaign performance metrics  

• Assist with A/B testing on messaging  

• Prepare performance summaries  

Qualifications

• 3+ years of experience in demand generation, marketing operations, or B2B lead generation 

  • Solid analytical skills — comfortable working with campaign data and reporting tools 
  • Proficiency in SFDC, Hub Spot, Zoom Info and other Demand Generation tools 
  • B2B services or enterprise sales environment experience  
  • Strong collaboration skills, particularly with Sales