Creative Marketing & Lead Generation Virtual Assistant

This is a remote position.

Business address: Greater London, England, United Kingdom

Employment Type: Part-Time (10+ hours/week)

Schedule: Flexible

About the Role

We're looking for a creative, proactive, and detail-oriented Virtual Assistant to support multiple fast-growing businesses.

This role will primarily support:

• rayro (kids' care brand)
  
• DE London Consulting (consumer brand consultancy)
  
• Personal brand (speaking, content creation, thought leadership)
  

We're looking for someone who enjoys creative marketing work while also being happy to support light administrative and lead generation tasks. This is a varied role where no two days are the same.

Key Responsibilities

Content Creation & Social Media

• Create Instagram and LinkedIn carousel posts using Canva templates
  
• Repurpose existing content into engaging social media assets
  
• Edit short-form videos for Instagram Reels and TikTok
  
• Create graphic assets for social media campaigns
  
• Schedule and publish content across social platforms
  
• Assist with community management as needed
  
• Produce weekly social media performance reports with key insights and recommendations using AI tools
  

Lead Generation & Outreach

• Research prospective consulting clients within beauty, consumer goods, food, parenting, and lifestyle sectors
  
• Identify podcast, keynote speaking, and partnership opportunities
  
• Research entrepreneur awards, grants, and funding opportunities
  
• Build and maintain prospect lists using Google Sheets
  
• Send personalized outreach via LinkedIn and email on behalf of the founder
  
• Follow up with prospects using provided messaging frameworks
  
• Coordinate meeting scheduling for qualified leads
  

Website Support

• Update website copy and product pages
  
• Upload new products, images, and assets
  
• Build and update landing pages when required
  
• Maintain website content to ensure it remains current and engaging
  

Marketing Support (Preferred)

• Create Meta ad creatives using existing Canva templates
  
• Assist with Meta Ads and Google Ads campaign setup and management
  
• Monitor campaign performance and provide recommendations
  
• Prepare visual assets for paid advertising campaigns
  

Required Skills

• Strong Canva skills
  
• Social media management experience (Instagram, LinkedIn, TikTok)
  
• Basic video editing (CapCut or similar)
  
• Excellent written English
  
• Comfortable conducting online research
  
• Lead generation and LinkedIn outreach experience
  
• Google Workspace (Docs, Sheets, Drive)
  
• Strong organizational skills
  
• Highly proficient with AI tools such as Claude, ChatGPT, Canva AI, or similar
  

Preferred Skills

• Meta Ads experience
  
• Google Ads experience
  
• Website management (Shopify, WordPress, Squarespace, or similar)
  
• Basic understanding of digital marketing analytics
  
• Familiarity with consumer brands, beauty, skincare, lifestyle, or parenting industries
  

Ideal Candidate

We're looking for someone who is:

• Creative and enjoys visual content creation
  
• Proactive and able to work independently
  
• Organized and detail-oriented
  
• Friendly, enthusiastic, and personable
  
• Comfortable working in a fast-paced entrepreneurial environment
  
• Adaptable and willing to take on a variety of tasks
  
• Interested in startups, consumer brands, and founder-led businesses
  

This is not a corporate role—we're looking for someone who enjoys working with fun, colourful consumer brands and is excited to help grow multiple businesses.

Tools

• Canva
  
• Canva AI
  
• Claude or ChatGPT
  
• LinkedIn
  
• Google Workspace
  
• WhatsApp
  
• Google Drive
  
• Google Sheets
  
• CapCut (preferred)
  
• Meta Business Suite (preferred)
  
• Google Ads (preferred)
  

Communication

• WhatsApp
  
• Google Drive
  
• Google Sheets
  
• May use Slack occasionally
  

Working Arrangement

• Flexible schedule
  
• Remote
  
• Initial commitment of approximately 10 hours per week with potential to increase based on workload
  
• Start date: August